Premium outdoor media owner Ocean Outdoor has launched its first full motion city centre screen in Leeds with campaigns featuring Samsung, Nationwide, Marks & Spencer and Costa Coffee. The Screen@Trinity is located above the main entrance to the newly opened shopping centre Trinity Leeds, overlooking the busy thoroughfares of Albion and Commercial Streets. Ocean Outdoor […]
Archive for May, 2013
Adrian J Cotterill, Editor-in-Chief
The 5th NEC Solutions Showcase which takes place next week in London on Thursday 16th May at the Tobacco Dock is just getting bigger and better. Last year, in April 2012 we wrote “Can The #NECshowcase Get Any Better?” and judging by a number of things we see, hear and are involved in this time […]
‘How The ‘L’ Did That Get There?’ I wrote awhile back and today our very own ChalkboxTV arrived at our offices in North London … As I mentioned before, ChalkboxTV has not (yet) been certified for use in the UK so our Technical Director will need to think about the HDMI input, and the power […]
Adrian J Cotterill, Editor-in-Chief
PlaceIQ one of the leading providers of location intelligence solutions for marketers, this week announced that the company has raised $6.75 million in a Series B financing round led by U.S. Venture Partners, IA Ventures, Valhalla Partners, kbs+ Ventures, and several prominent angel investors. Duncan McCall, CEO & Co-Founder of PlaceIQ told us “As pioneers […]
Gail Chiasson, North American Editor
IZ-ON Media, long active in digital place-based media sales and services as Premier Retail Networks, and Stayhealthy Inc., Monrovia, California-based provider of health screening kiosks, have made a multi-year agreement whereby IZ-ON Media has become the exclusive advertising sales, content and programming representative for the Stayhealthy HealthCENTER Kiosk Network, currently located in nearly 2,000 Kroger […]
Will Work For Love: Sapna Budev, ISA, Alexandria, Virginia
Tuesday, May 7th, 2013Gail Chiasson, North American Editor
This month we introduce Sapna Budev, director of strategic initiatives for the International Sign Association based in Alexandria, Virginia, where she develops and executes strategies and engagement plans for emerging sectors of the sign industry. Describe your personal workspace. I have a lovely, light-filled office in calming blues and greens, with photos of both my […]
Scala tell us that they aim to really inspire visitors at the 5th NEC Solutions Showcase 2013 next week in London, with interactive signage solutions made for Retail, Transportation and Digital Out of Home… In the Retail zone Scala will be showcasing intelligent point of sale signage to enhance the shopping experience with targeted applications […]
CBS Outdoor US Select TSG’s Workforce Automation Solution
Monday, May 6th, 2013Adrian J Cotterill, Editor-in-Chief
CBS Outdoor US has selected The Siroky Group‘s (TSG) Workforce Automation solution to simplify and shorten the installation process, and to provide advertisers real time posting data for their CBS Outdoor campaigns. Following a successful implementation of TSG’s Workforce Automation in their operations in Canada in 2012, CBS Outdoor has extended the implementation of Workforce […]
Russ Curry, Ministry of New Media
Raphaël Pinot has been named Commercial Director of idylle PRODUCTION, a French company specialized in the creation and management of content for brand radio and TV channels since 1990. The 39 year-old Raphaël was most recently Digital Media Director France for Philips screens at Winning Company. Prior to that he was a consultant journalist to […]
Interactive OOH Campaign Gives Consumers Exclusive Mobile Content
Monday, May 6th, 2013Gail Chiasson, North American Editor
Blue Bite has collaborated with Kinetic and TEAK on a multimedia campaign for JanSport that involves NFC and QR codes. JanSport offers backpacks, totes, laptop packs, and other outdoor gear as well as collegial sports apparel worldwide. The campaign, which is deployed across CEMUSA newsstands, transit shelters and dedicated wild posting sites in New York […]
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