Scala’s Platinum Partner Beaver Group has a REALLY nice booth in the Retail Zone here at #MWLive2013… I liked the look of their stand, it was very professional, it had nice clean lines and undoubtedly made a huge impact. What I would say however is that with all the MicroTiles they had available they could […]
Archive for June, 2013
Kernels Popcorn Privately Branded Network
Thursday, June 27th, 2013Gail Chiasson, North American Editor
UR-Channel has been engaged to build and manage Kernels Popcorn own privately branded digital signage network. A full Canadian rollout is well under way by the Toronto-based companies. The partnership between the UR-Channel and Kernels Popcorn began with a pilot program at one location that proved to quickly accomplish its objectives, according to Eli Staiman, […]
SoloHealth Kiosks To Offer Vitamin Assessment Service At Sam’s Club Stores
Thursday, June 27th, 2013Gail Chiasson, North American Editor
SoloHealth, Atlanta-based healthcare technology company, is adding a Vitamin Assessment module on its SoloHealth Station consumer kiosks located in Sam’s Club stores. With SoloHealth kiosks already available in clubs, the Vitamin Assessment module gives Sam’s Club members a new tool to help understand and identify their vitamin and supplement needs. The exclusivity to Sam’s Club […]
MediaShift Launches Premier Airport Network With 20 Major U.S. Airports
Thursday, June 27th, 2013Gail Chiasson, North American Editor
MediaShift Inc., Newport Beach, California-based digital advertising technology company that monetizes private WiFi networks and web publishing sites, while offering advertisers access to a rapidly growing audience platform for on-the-go consumers, has announced its Premier Airport Network, an advertising system that allows brands to reach highly-coveted travelers, while generating a new revenue stream for airports […]
Gail Chiasson, North American Editor
The Digital Place-based Advertising Association has issued a call for possible presentation papers for its annual Digital Media Summit, being held this year Oct. 22 at the Hilton New York. The event brings together approximately 500 members of the industry representing brands, agencies, digital place-based networks, technology and research partners to discuss the challenges and […]
#MWLive2013 is proving to be a source of inspiration for my creative team and I (as well as good booth traffic on our stand B119). We loved these badge ribbons from the folks at @Intent_H_Q and have suggested to Adrian and Russ that they might like to use something similar for some of their events. […]
Alchemy Expo and Amigo Digital are exhibiting at #MWLive2013… We are sharing stand B119. #MWLive2013 kicks off Wednesday 9:30am, Olympia, London.
PATTISON Outdoor Chosen For Milk Alliance Campaign
Wednesday, June 26th, 2013Gail Chiasson, North American Editor
A new collaboration is providing the Strategic Milk Alliance with the benefits of extensive visibility on PATTISON’s media properties. OMD Vancouver, the Agency of Record for the Strategic Milk Alliance – a group comprised of Alberta Milk, BC Dairy Association, Dairy Farmers of Manitoba, SaskMilk and Dairy Farmer of Canada – has selected PATTISON Outdoor […]
Interview: Visible Spectrum’s John Malec
Wednesday, June 26th, 2013Gail Chiasson, North American Editor
John Malec has had a varied and distinguished career, so when we caught up with him this week at his office in Chicago for a chat, we were surprised to hear that his current operation is quite small at the moment. But that’s because most people are still unaware of Visible Spectrum Inc.’s offerings – […]
Deutsche Telekom Exits Digital Out of Home
Tuesday, June 25th, 2013Adrian J Cotterill, Editor-in-Chief
Deutsche Telekom To Exit Digital Out of Home? we wrote back in February 2013 and judging by the number of CVs we have seen flying around these past few weeks, it looks like we were right. There are some good people for hire here if you know where to look.
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