Ocean Outdoor and Westfield London are combining media assets to transform the leisure and retail destination into a premium show space during London Fashion Week (14th-18th February 2014), featuring six different interactive spaces. A W12 take over includes a chance for brands to connect and interact directly with shoppers using the technical capability of The […]
Archive for January, 2014
Nick Shaw has been appointed Director of Sales — EMEA Region at NanoLumens. Nick will report directly to NanoLumens Vice President of International Sales Almir DeCarvalho, Shaw is responsible for the development and implementation of all NanoLumens sales and market development programs throughout Europe, Africa, and the Middle East. He comes to NanoLumens from Prysm, […]
NRF’s Annual Convention and EXPO 2014 is more than just a chance to build a business card collection — it’s a peek into the future of retail – or at least. so says Scala in a release earlier today entitled ‘What to expect from Scala at The Big Show‘. It continued, “in the age of […]
Adrian J Cotterill, Editor-in-Chief
Chuck Gose is one man who knows all about employee communications (or Digital Internal Communications as RMG Networks have been styling it) so who better to host a Webinar: Choosing the ROI Model for Your Digital IC Program than the man himself. Join RMG Networks’ FREE Webinar – 16th January 2014 Return on investment is […]
Ocean Outdoor is giving premium airtime across five of its London digital outdoor sites to support the launch of London’s Air Ambulance 25th anniversary appeal that kicked off this week (January 9, 2014). Adverts asking Londoners to donate to the charity, which has treated more than 30,000 critically injured people since its inception, are appearing […]
Your Brands on the Sands! @BeachChameleon, Dubai
Thursday, January 9th, 2014Here we see solar powered 4G/LTE WiFi hotspots in Beach Chameleon changing cabins in Dubai… Free internet access is sponsored by an advertiser – working on a social wifi basis – anyone using the internet service on the Beach is simply required to ‘like’ the relevant Facebook page or ‘tweet’ about their location to gain […]
Gail Chiasson, North American Editor
Drivers are NOT distracted by digital billboards alongside roads, according to a new study conducted by no less than the U.S. Department of Transportation. We’ve lost track of how many studies on this subject that we’ve written about over the past years, so let’s hope that this is the definitive one to which people will […]
Gail Chiasson, North American Editor
AccentHealth, New York-based patient education company at the Point-of-Care, has purchased the Asthma and Allergy waiting room television network of Caervision Corp., adding another network group to Accent Health’s various medical network properties. The new doctor office locations will become part of the AccentHealth network and will carry AccentHealth’s award-winning health education programming produced by […]
Grandi Stazioni S.p.A., owner of the Grandi Stazioni Media digital signage network, has converted to BroadSign International, LLC’s cloud-based digital signage software platform. The company plans to extend its current portfolio of 1,100 x 55” screens, 80 x interactive totems and 10 x LCD billboards to 1,300 x 55” and 70” screens, 250 x interactive […]
Ocean Outdoor is gearing up for a year of international sporting action with the launch of Score:Board, a network of live, interactive outdoor broadcast platforms in six UK cities. Utilising its full motion digital outdoor network, Ocean is offering advertisers tactical advertising opportunities around top tournaments and 2014 fixtures including the World Cup, the Winter […]
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