Archive for April, 2014

Less Than Two Weeks Until #2014SignExpo

Friday, April 11th, 2014

Gail Chiasson, North American Editor

It’s less than two weeks to go before our team heads to #2014SignExpo being held at the Orange County Convention Center South Building in Orlando, with Education and Networking events being held April 23, and the trade show April 24-to-26. The event, the official show of the International Sign Association, will, for the second straight […]

Daktronics And NCR Help Make Adelaide Oval First Class

Friday, April 11th, 2014

Gail Chiasson, North American Editor

We received not one, but two separate pieces of news this week involving the Adelaide Oval in Australia. For one, Daktronics Inc. has installed what it says is the first Super-System in Australia at Adelaide Oval. The other is that NCR is the Venue Management Solution Partner following Adelaide Oval ‘s $535 million redevelopment. Adelaide […]

Marwell Zoo’s Interactive Wayfinding

Friday, April 11th, 2014

Gail Chiasson, North American Editor

Marwell Zoo, (formerly Marwell Zoological Park), a 140-acre zoo and registered charity situated at Hampshire, UK. – home over 170 exotic and endangered species from ants to snow leopards – was recently looking an interactive way to engage with its visitors. With a wide variety of different zones and visitor attractions, the zoo has a […]

John Walpuck Joins Wireless Ronin

Friday, April 11th, 2014

Gail Chiasson, North American Editor

John Walpuck has joined Ronin Technologies Inc., Minneapolis, as Chief Operating Officer and Chief Financial Officer. Walpuck succeeds Darin McAreavey, who resigned as CFO effective as of the close of business on April 2, 2014. Walpuck brings nearly 20 years of diverse operational, financial and technology industry experience to Ronin. His directly related experience in […]

Telefónica Signs JCDecaux Street Furniture Deal

Thursday, April 10th, 2014

Adrian J Cotterill, Editor-in-Chief

Telefónica announced earlier this week that it is partnering with outdoor advertising company JCDecaux to develop a range of M2M solutions. ‘Enriched connectivity’ and ‘new digital features and experiences’ were two key phrases in the announcement that it said it would bring to JCDecaux’s municipal information devices, digital screens and self-service bicycle stations in Europe […]

Research: People Are 33% More Alert Out Of Home

Thursday, April 10th, 2014

Gail Chiasson, North American Editor

The Outdoor Media Centre, trade body for outdoor media owners, today announced new research findings today that showed that people out of home have a 33% heightened alertness than people in home, and this heightened alertness can lead to higher absorption and recall of advertising images. The research findings were announced at #TheActiveSpace event in […]

Lamar Showcases Nike Art By Artist Matt Stevens

Thursday, April 10th, 2014

Gail Chiasson, North American Editor

Lamar Advertising Company, Baton Rouge, Louisiana, is donating space on its digital billboards nationwide for a month-long campaign to showcase classic Nike Air Max designs from Charlotte-based artist Matt Stevens. Stevens’ iconic illustrations of Nike’s Air Max shoe started running on Lamar’s digital billboards on March 26, the same day that Nike released the Air […]

L’Oréal MicroTiles Install, Paris

Thursday, April 10th, 2014

Andrew Neale

Here’s a significant installation of Christie MicroTiles at the Paris headquarters of L’Oréal, the world’s largest cosmetics and beauty company. Having worked with Wilmotte & associés on the design for the renovation of their headquarters, L’Oréal were looking to create a display environment that reflected the group’s vision and its level of excellence for their […]

First Medical Info Channel in Croatia

Wednesday, April 9th, 2014

Maddie Cotterill

MEDI TV is described as a creative and innovative digital advertising channel broadcasting to hospitals in the Republic of Croatia. Created by Scala partner, POS Marketing, MEDI TV provides patients and visitors with informative and education content about hospital services and expected waiting times. The goal is to have the solution installed at all 35 […]

Amscreen Launch Digital 6-Sheet w/Sharp

Wednesday, April 9th, 2014

Adrian J Cotterill, Editor-in-Chief

Amscreen this week announced a partnership with Sharp that will see their technologies combined to create, what they call “the first truly affordable and scalable Outdoor screen solution”. Simon Sugar, Amscreen CEO, said “The launch of our digital six sheet offering is a key milestone in the industry. Until now, no product has been designed […]