The Great Barrier Reef In #3DOOH Across Dual Screens

Thursday, October 24th, 2024

Tristan Cotterill

Garnier is making waves as the first brand to leverage oOh!media’s dual screens enabled with 3D full-motion for its latest campaign, transforming the Martin Place Retail precinct into the Great Barrier Reef. Conceptualised and created by oOh!’s in-house creative team, POLY, the #3DOOH campaign brings the beauty and fragility of the reef’s coral ecosystem to […]

Australia’s Largest #3DOOH Campaign

Tuesday, October 1st, 2024

Tristan Cotterill

oOh!media has launched Australia’s largest ever #3DOOH campaign, with ANZ Falcon taking flight in an unprecedented nationwide multi-format digital execution. Running across more than 2,100 full motion digital oOh! screens in five environments – Retail, Rail, Fly, Office, and Study – it marks the first time any advertiser has delivered a mass reach, scalable 3D […]

oOh!media Unveil First Dual #3DOOH Screen

Sunday, September 8th, 2024

Tristan Cotterill

oOh!media, Australia’s #1 Out of Home company, has unveiled the first full-motion large format displays with synchronised #3DOOH capabilities for bold brand storytelling. Located at Sydney’s newest landmark destination, the Martin Place Retail Precinct, this innovation in Out of Home features two expansive 3 x 5 metre screens that can each leverage a full-motion creative […]

#3DOOH Pies For #ParisOlympics2024

Tuesday, August 6th, 2024

Tristan Cotterill

Leading digital outdoor media company QMS has revealed its first Paris 2024 Olympic partner #3DOOH full motion campaign for Patties Foods, with Four’N Twenty pies lighting up QMS’ brand new digital large format site at Emporium Melbourne. With the full motion 3DOOH creative developed by QMS’ inhouse creative services team QUBE, Patties has launched its […]

QMS, Mindshare and Nike #3DOOH

Friday, July 26th, 2024

Tristan Cotterill

Leading digital outdoor media company QMS has revealed an Australian first, with inaugural partner Nike taking over Australia’s newest 3D digital billboard. To launch their summer campaign “Winning Isn’t For Everyone”, Nike celebrates beloved Australian Women’s Football team, the Matildas, with innovative full motion 3DOOH creative that was developed collaboratively with Amplify, Mindshare and QMS. […]

Sheba #3DOOH @Global Campaign

Wednesday, July 10th, 2024

Adrian J Cotterill, Editor-in-Chief

SHEBA, the premium cat food produced by Mars, has teamed up with the Media & Entertainment Group Global, to create a unique #3DOOH outdoor campaign that sees two digital screens interacting with one another. Global’s large-format digiwall at Bond Street’s London Underground station currently features the famous SHEBA cat sitting nonchalantly on a huge digital […]

QMS and Vicinity Expand Partnership

Wednesday, July 10th, 2024

Tristan Cotterill

The expansion of QMS’ premium national network continues, with the leading digital outdoor media company extending its recently announced partnership with retail property group Vicinity Centres to include two high profile sites at its Emporium Melbourne location in the heart of Melbourne’s CBD. As part of the partnership with QMS, the iconic Emporium Swanston Street […]

Volvic #3DOOH Summer Sparkle

Wednesday, June 12th, 2024

Adrian J Cotterill, Editor-in-Chief

Wavemaker UK, Global and DOOH.com have collaborated on a show-popping #3DOOH ad campaign for the launch of a new Touch of Fruit Sparkling range from the experts at Volvic – just in time for summer. For the next seven weeks, commuters and passers-by at Kings Cross and Waterloo London Underground stations will be treated to […]

#3DOOH Art Takeover in Melbourne’s CBD

Thursday, May 30th, 2024

Tristan Cotterill

A new digital artwork by Gumatj artist and filmmaker, Gutiŋarra Yunupiŋu from The Mulka Project, in North East Arnhem Land, will feature on the Bourke Street 3DA billboard for one week only through a new National Gallery and oOh!media partnership. Transporting himself from North East Arnhem Land to Naarm/Melbourne’s CBD, Gutiŋarra Yunupiŋu’s Bäru Gurtha will […]

#3DOOH At Scale From @PattisonOutdoor

Wednesday, May 29th, 2024

Adrian J Cotterill, Editor-in-Chief

PATTISON Outdoor, a division of The Jim Pattison Group and Canada’s leading Out-of-Home advertising company tells that it is advancing into the third dimension with 3D digital advertising at a national scale. With the ability to provide #3DOOH on every screen and display in PATTISON’s extensive portfolio, with very few exceptions, brands are lining up […]