As more people are emerging from the pandemic and getting back to normal, out-of-home is making a comeback stronger than ever. Several trends are driving this: digital burnout, screen fatigue, and data privacy concerns are merging with a move towards people spending more time out of their homes. This is great news for you as […]
Guest Contributor, Josh Pritzker
Out-of-home advertising is back in style and stronger than ever, thanks in part to the pandemic. COVID-19 has accelerated several trends that have been building up for years, bringing them into the mainstream, and in the process has created the perfect environment to leverage OOH for improved results. The Trends: Where Your Clients’ Customers Will […]
Guest Contributor, Michael Hudes
We are living in an environment of difficult choices and ongoing challenges. The OOH media world is no exception, why would it be after what we experienced as an industry (and survived) over the past 16 months? A popular refrain I hear among my colleagues is that we deserve to be optimistic and given the […]
JOKR, founded by Ralf Wenzel (he also founded Foodpanda, later to merge with Delivery Hero), promises delivery in 15 minutes or less, with no order minimums, and a selection of products that you might find in the local deli or convenience store. It’s aiming to change the way New Yorkers are getting their groceries and […]
Russ Curry, Ministry of New Media
Road Runner Media has made its national network available to brands and OOH specialist buyers via Adkom, the largest network of independent OOH media inventory in the U.S. Chris Riley, Road Runner Media CEO told us “Today our network offers both large national brands and small businesses a new and unique channel for reaching the […]
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