Broadsign Jul 2024 lead

DoohClick Expands in South Africa

Tuesday, March 4th, 2025

Adrian J Cotterill, Editor-in-Chief

DoohClick is strengthening its footprint in South Africa with the onboarding of Innovocean, the exclusive media partner for Cape Town’s iconic V&A Waterfront. This partnership further cements DoohClick’s growth in the South African market, where the platform is already trusted by major OOH operators including Tractor Outdoor, Kena Outdoor, and Epic Outdoor. Formed as a […]

New Displayce Brand Identity

Tuesday, March 4th, 2025

Adrian J Cotterill, Editor-in-Chief

Displayce, a pioneer in technological solutions for buying advertising space specialised in DOOH, has this week unveiled a new brand identity. With their ambition to become the leading global technology suite for Out-of-Home they support advertisers, agencies, and media owners in addressing their visibility and attention challenges. We are told that this new identity reflects […]

Romulus Stoian Joins VIOOH

Friday, February 28th, 2025

Adrian J Cotterill, Editor-in-Chief

Former Simon Property Group Assistant Vice President of DOOH Business Operations, Digital Network and Hivestack Global Director of Publisher Solutions Romulus Stoian has joined VIOOH as Regional Director Media Owner Partnerships There he will be responsible for building collaborative and strategic relationships in Programmatic DOOH with new Media Owner partners in the Americas and ANZ […]

New Retail Media Network AVC experience+

Tuesday, February 25th, 2025

Tristan Cotterill

Australian Venue Co. has debuted new technology partnerships with Zitcha, Mercato, and Perion aimed at enhancing its Retail Media Network, known as AVC experience+. Australian Venue Co, is a prominent hospitality operator in Australia and New Zealand and manages 238 venues across Australia. The company attracts approximately 15 million consumers annually and has access to […]

Free #EV Charging For Vauxhall w/ JOLT in London

Monday, February 17th, 2025

Adrian J Cotterill, Editor-in-Chief

JOLT has partnered with Vauxhall to launch a ground-breaking campaign in London, showcasing how Digital Out-of-Home combined with In-app advertising can transform brand engagement with electric vehicle (EV) drivers. The month-long partnership, running from February 3 to March 2, 2025, offers Vauxhall electric and plug-in hybrid vehicle drivers FREE charging across over 40 JOLT EV […]

The Hivestack Name Is No More

Friday, February 14th, 2025

Adrian J Cotterill, Editor-in-Chief

The name ‘Hivestack’ has been with our industry for just over seven years, what was then Ayuda[x] Inc. rebranded itself as Hivestack Inc. at DMEXCO 2017 in September that year. However following their acquisition 12 months ago by Perion Network Ltd. (NASDAQ and TASE: PERI) news is in that ‘Hivestack is Now Perion’ as they […]

Ludovic Menard Rejoins VIOOH

Friday, February 14th, 2025

Adrian J Cotterill, Editor-in-Chief

VIOOH, a leading premium global digital out of home supply-side platform has announced Ludovic Menard as its new Chief Product Officer (CPO). Ludovic returns to VIOOH after almost three years, succeeding former CPO Jon Block, who left the business at the end of 2024 after nearly five years in the role. Ludovic will be responsible […]

Vistar Media Partnership w/ NextGrad

Wednesday, February 12th, 2025

Adrian J Cotterill, Editor-in-Chief

Vistar Media has announced a new partnership with NextGrad, North America’s largest and only higher education advertising network operating exclusively inside high schools. Under this partnership, Vistar will power NextGrad’s digital out-of-home network end-to-end across over 1,100 high schools in the United States and Canada. NextGrad is currently live on Vistar’s Ad Server, Player and […]

Dubai International Airport Gets JCDecaux Play+

Wednesday, February 12th, 2025

Adrian J Cotterill, Editor-in-Chief

JCDecaux Dubai has announced the launch of JCDecaux Play+, an exclusive programmatic digital out-of-home solution tailored to redefine advertising landscape across the GCC region, starting with an impactful debut in the vibrant and dynamic environment of Dubai International Airport.  This initiative builds on the group’s extensive global expertise in implementing successful pDOOH solutions over 24 […]

helloo Partners With VIOOH

Tuesday, January 28th, 2025

Tristan Cotterill

Brazilian media company, helloo, has announced a new partnership with VIOOH to bring programmatic DOOH advertising to helloo’s 15,000 digital screens in Brazil. The partnership will enable both domestic and global clients to connect with 325 million people per month across helloo’s digital screen infrastructure in over one hundred shopping malls and five thousand residential […]

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