DailyDOOH

MCDecaux, Japan branch office of JCDecaux, the number one outdoor advertising company worldwide, is launching the programmatic purchase of the premium digital inventory in Japan. Malik Roumane, President of MCDecaux said, “We are pleased to announce our entry in the programmatic DOOH market in Japan, which has rapidly expanded and is a major growth factor […]

Vistar Media this week announced an agreement with Western Union to manage and monetize its growing network of over 2,200 digital out-of-home screens across the United States, Canada and Brazil. Leveraging Vistar’s ad server, player and supply-side platform (SSP), Western Union is transforming its marketing screen assets into a robust retail media network aimed at […]

DoohClick, a leading ad management platform for Out-of-Home media owners, has launched a powerful new feature: Automated Screen Health Reports. This update allows media owners to track faulty or inactive screens in real-time, ensuring uninterrupted campaign delivery and maximizing advertiser confidence. With digital screens playing a critical role in DOOH advertising, ensuring uptime and performance […]

Place Exchange, a leading independent out-of-home supply-side platform, continues its global expansion with significant growth across Europe, Latin America, Asia, the Middle East, and Africa. Already leading the marketplace with its extensive pool of premium digital OOH (DOOH) inventory in North America, Place Exchange has added twelve billion monthly impressions and over a hundred thousand […]

DoohClick is strengthening its footprint in South Africa with the onboarding of Innovocean, the exclusive media partner for Cape Town’s iconic V&A Waterfront. This partnership further cements DoohClick’s growth in the South African market, where the platform is already trusted by major OOH operators including Tractor Outdoor, Kena Outdoor, and Epic Outdoor. Formed as a […]

Displayce, a pioneer in technological solutions for buying advertising space specialised in DOOH, has this week unveiled a new brand identity. With their ambition to become the leading global technology suite for Out-of-Home they support advertisers, agencies, and media owners in addressing their visibility and attention challenges. We are told that this new identity reflects […]

Former Simon Property Group Assistant Vice President of DOOH Business Operations, Digital Network and Hivestack Global Director of Publisher Solutions Romulus Stoian has joined VIOOH as Regional Director Media Owner Partnerships There he will be responsible for building collaborative and strategic relationships in Programmatic DOOH with new Media Owner partners in the Americas and ANZ […]

Australian Venue Co. has debuted new technology partnerships with Zitcha, Mercato, and Perion aimed at enhancing its Retail Media Network, known as AVC experience+. Australian Venue Co, is a prominent hospitality operator in Australia and New Zealand and manages 238 venues across Australia. The company attracts approximately 15 million consumers annually and has access to […]

JOLT has partnered with Vauxhall to launch a ground-breaking campaign in London, showcasing how Digital Out-of-Home combined with In-app advertising can transform brand engagement with electric vehicle (EV) drivers. The month-long partnership, running from February 3 to March 2, 2025, offers Vauxhall electric and plug-in hybrid vehicle drivers FREE charging across over 40 JOLT EV […]

The name ‘Hivestack’ has been with our industry for just over seven years, what was then Ayuda[x] Inc. rebranded itself as Hivestack Inc. at DMEXCO 2017 in September that year. However following their acquisition 12 months ago by Perion Network Ltd. (NASDAQ and TASE: PERI) news is in that ‘Hivestack is Now Perion’ as they […]