DailyDOOH

This November will see the Ministry of New Media’s first #AdTECH: #OOH Conference in Silicon Beach. Chaired by Yahoo’s Global Head of DOOH Stephanie Gutnik the AdTECH: OOH – Los Angeles Conference takes place on Tuesday November 15 and registration will open shortly. In one calendar year Stephanie has now curated superb agendas for, and then […]

Volta Inc. (NYSE: VLTA) has announced that all advertisers now have equal and complete access to the Volta Media Network’s full range of programmatic inventory, regardless of which platform they use to buy media. “Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available […]

Global, the media & entertainment group, has completed the integration of the Elizabeth line into its pioneering digital advertising platform, DAX, which they claim makes Global the biggest digital outdoor network in the UK with over 4000 screens. Mike Gordon, Global’s Chief Commercial Officer, said: “I’m so pleased that we’re now able to open up […]

Hivestack has announced a key partnership with Clear Channel Spain which will offer Clear Channel’s premium DOOH inventory to brands, agencies and omnichannel demand side platforms (DSP) via private marketplace (PMP) deals, available through the Clear Channel LaunchPAD platform.  Inés Armendáriz, VP Demand Spain & Portugal at Hivestack told us “We are very excited to […]

Canadian-based solution AdStash has been acquired by Adomni. AdStash has been operating for many years in the digital out-of-home space and currently offers digital out-of-home media owners a proprietary technology stack consisting of a supply-side platform, content management system, and suite of measurement solutions. Adomni Founder and CEO, Jonathan Gudai told us “The primary value […]

Today, VIOOH, the leading premium global digital out of (DOOH) home supply-side platform, released its annual programmatic DOOH research paper. The findings show that the future of programmatic DOOH looks bright with investment increasingly coming from new budgets or being moved from other traditional and digital channels. This increase in demand is due to UK […]

Two of the leading programmatic platforms for digital out-of-home, namely Vistar Media and Place Exchange have announced mutual support for each other’s mediation solutions to enable unified auctions for media owners. Programmatic technology has fueled a surge of advertiser demand for out-of-home (OOH), bringing new investment into the channel. However, the variety of platforms available […]

Ahead of New York Digital Signage Week we sat down over Zoom with Barry Frey, DPAA’s President and CEO, to discuss what’s in store for his DPAA Global Summit. There are still some tickets available for The DPAA Global Summit on Tuesday October 12, 2022 which can be found here. New York Digital Signage Week […]

Recently we spoke with Yahoo’s Global Head of DOOH Stephanie Gutnik about what she has in store for the #AdTECH: #OOH – New York Conference and what else she has planned and is looking forward to during New York Digital Signage Week. Next Wednesday’s AdTECH: OOH – New York Conference is currently SOLD OUT but there is a […]

Ahead of New York Digital Signage Week we sat down over Zoom with Lee Summers, Creative Realities Inc’s President of Sports and Entertainment, to discuss what’s in store for the week. Creative Realities are planning a big splash at the DPAA Global Summit on Tuesday October 12, 2022. Tickets are still available for that event […]