Adrian J Cotterill, Editor-in-Chief
Hivestack, has announced that the company’s Chief Technology Officer (CTO), Mina Naguib has been appointed as Chairman of Prebid’s DOOH Taskforce. The Prebid DOOH Taskforce’s purpose is to enhance the Prebid framework with DOOH support and designing what the DOOH format looks like in the Prebid framework (compared to display, video-instream, video-outstream, etc.) websites, and […]
Adrian J Cotterill, Editor-in-Chief
Brian Braiker is an award-winning journalist with 20-plus years experience writing, reporting and editing for an array of national and local media outlets; he was Editor in Chief at Ad Age, as well as spending time with Newsweek, Rolling Stone, Digiday, Adweek, ABC News, New York Times, Washington Post, Boston Globe and others. For the […]
Adrian J Cotterill, Editor-in-Chief
Hivestack this week announced several partnerships with leading media agencies in Spain to enable cross-border international campaigns across the world, via its unparalleled global network of premium DOOH inventory. Inés Armendáriz Vergarajaúregui, VP Demand Spain & Portugal told us “Hivestack is the perfect partner for brands and agencies to plan their DOOH campaigns using the […]
On Monday, October 24, 2022 IAB Turkey are holding this Digital Outdoor (DOOH) Webinar. Here’s the agenda… 10.00 – 10.05 Açılış 10.05 – 10.20 Sunum: DOOH Hakkında Genel Bilgi Konuşmacı: Jerome Lepage – JCDecaux 10.20 – 10.35 Sunum: DOOH Alanında Türkiye’deki Durum Konuşmacı: Nezahat Özdemir – GroupM 10.35 – 11.05 Panel 1: Digital Out of […]
Adrian J Cotterill, Editor-in-Chief
Hector Gonzalez has joined Hivestack as Chief Revenue Officer, US and LatAm as the company also announces that it will divide its business into two separate divisions ‘Hivestack Global’ and ‘Hivestack US & LatAm’ in order to better drive growth across the US and LatAm. Hector brings with him over 20+ years of experience across […]
Adrian J Cotterill, Editor-in-Chief
Vistar Media and MFour, a leader in behavior-driven survey research, has released survey findings on consumers’ financial services preferences and behaviors, from where and how consumers prefer to bank and spend money, to the top incentives they care about. The study, which was conducted during June 2022 using MFour’s mobile panel of 2.5 million opt-in […]
Adrian J Cotterill, Editor-in-Chief
Hivestack has announced the expansion of its LatAm business with the launch of operations across Brazil. Now for the first time, brands, agencies, omnichannel demand-side platforms (DSPs) and media owners – both in the country and globally – can access the Hivestack platform and suite of solutions to plan, activate, measure and drive revenue from […]
Russ Curry, Ministry of New Media
Fill Up Média (la « Société »), leader français de l’affichage digital extérieur sonore sur distributeurs de carburants (code ISIN : FR001400AEM6 – mnémonique : ALFUM), annonce aujourd’hui la signature d’un partenariat avec VIOOH, plateforme programmatique premium de référence à l’échelle internationale sur le marché du Digital Out Of Home. Déjà présente dans 17 pays, […]
LUMO Digital Outdoor has announced an integration with Hivestack’s first-to-market DOOH yield management solution that will offer the New Zealand market a glimpse of the next era of growth for Digital OOH. Hivestack, the world’s leading independent programmatic DOOH ad tech company, launched its Yield Manager for DOOH back in October 2021. Jack Plowright, GM […]
Former QMS general manager of programmatic David Sutherland has joined Veridooh as head of client and partnerships, APAC. He brings more than 15 years of experience in the OOH sector to Veridooh. He has spent the past nine years at QMS and prior to this he worked at oOh!media and media agencies such as Carat […]
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