DailyDOOH

Revolutionary new online media marketplace Helio has joined forces with reporting platform Seedooh to provide third-party verification for the delivery of its out-of-home (OOH) campaigns across Australia. Helio, the new kid on the advertising block, aims to transform the industry with its online media marketplace connecting buyers and sellers in Australia. Under an online self-serve […]

OOH TRACE an independent platform for real-time, Poof-of-Posting/Proof-of-Play verification of outdoor advertising creative campaigns,.officially launched this week. Developed by Carlos Viladevall, ex. CEO, Posterscope Spain, OOH TRACE describes itself as a “leap in the management of the investment and execution of brand campaigns across all OOH formats”. Carlos Viladevall told us “Our focus is to […]

Hivestack, the world’s largest, independent, programmatic digital out of home #AdTECH company this week announced a partnership with Clear Channel Outdoor LatAm, the leading out of home (OOH) media advertising company in Latin America. 
Tom Motmans, Clear Channel Outdoor LatAm President & General Manager said “We pioneered programmatic OOH in the region of Latin America, […]

Place Exchange, a leading supply-side platform for programmatic out-of-home media, has announced a partnership with Cooler Screens. Cooler Screens is attempting to revolutionize the in-store experience by transforming retail spaces like cooler (refrigerator) doors into smart digital screens that deliver dynamic, targeted in-store retail messaging and merchandising capabilities. Cooler Screens can be found in leading […]

Last week we spoke with industry veteran, popular columnist and *new* US Sales Director for The Neuron, Nick Coston about why Miami (and Los Angeles) are good choices for some of the Ministry of New Media #AdTECH: #OOH conferences planned for 2022. AdTECH: OOH – Miami with a focus on Latin America will take place April 20, […]

Recently we spoke with Yahoo’s Global Head of DOOH Stephanie Gutnik about what she has in store for the #AdTECH: #OOH – Miami Conference which takes place on Wednesday April 20, 2022. The conference has a distinct Latin America flavour and the afternoon will kick off with a keynote from Place Exchange’s CEO Ari Buchalter whose company […]

Earlier this week we spoke with Joel Martin about what Swiftmile has in store for #MiamiTech next week. Joel is an old hand at events in Miami and was one of those industry veterans who urged us to spread our wings in the region (see also Stephanie Gutnik and Nic Coston below) especially during what has (now) become […]

Omnicom Media Group has launched a programmatic marketplace for point-of-purchase screens in the US, encompassing approximately 80,000 screens nationwide. OMG’s Outdoor Media Group negotiated deals for inventory from retail vendors and networks such as Cooler Screens, GSTV, Grocery TV, Lightbox, NRS Digital Media, Screenverse, Starlite, Velocity and Volta. OMG North America Chief Activation Officer Megan […]

Former Sales Director LatAm at Clear Channel Outdoor, Jacobo Gomez has joined Billups as Media Director, International. At Clear Channel he supported his clients’ out of home media strategies in Brazil, Chile, México and Perú. Prior to joining Clear Channel Outdoor, he worked for two of the largest digital media agencies in Spain (Dentsu and […]

Pete Goldring has joined Veridooh as a Media Consultant. He joins from foris outdoor where he was Commercial Director.