AdTECH: OOH Sydney – An Avant Goût

Tuesday, November 30th, 2021

Tristan Cotterill

Ahead of the AdTECH: OOH – Sydney Conference which is being held Tuesday December 7, 2021, the Ministry of New Media and VIOOH have put together an online pre-recorded ‘AdTECH: OOH Sydney – An Avant Goût’. It features Seedooh’s Chief Revenue Office Joe Copley,; VIOOH’s CEO JC Conti, The Tradedesk’s Data Partnerships Director Joanna Georges and JCDecaux’s National […]

Elan Media’s First Data-Driven Ad Network

Sunday, November 28th, 2021

Tristan Cotterill

Elan Media, a leading media company committed to driving advertising innovation and excellence in Qatar, has launched the first 100% data-driven advertising network in Qatar at Msheireb Downtown Doha, one of the smartest and most sustainable city districts in the world. Jaber Al Ansari, ELAN Group CEO told us “These are the latest enhancements in […]

Place Exchange Announces Partnership with Uber OOH

Tuesday, November 23rd, 2021

Tristan Cotterill

Uber OOH, who claim to offer the US’s largest mobile OOH advertising network (it has over 2,900 vehicles across Atlanta, Boston, Chicago, Dallas, Los Angeles, New York, and Phoenix) is now available through Place Exchange to programmatic buyers across Amobee, MediaMath, Quotient, The Trade Desk, Yahoo DSP and other leading DSPs. Garrett Spitzer, Product Lead, […]

Comscore and Xandr EMEA Partnership

Tuesday, November 23rd, 2021

Adrian J Cotterill, Editor-in-Chief

Comscore (NASDAQ: SCOR) has announced that its UK and EMEA clients can now access Comscore Predictive Audiences, the industry’s first cookie-free, privacy-friendly audience targeting solution that enables advertisers to reach audiences based on granular behaviours through privacy-friendly, AI-driven contextual signals – via Xandr Curate, a product of AT&T’s advanced advertising company. Rachel Gantz, General Manager, […]

David Clutter Joins @Firefly_Cities

Friday, November 19th, 2021

Russ Curry, Ministry of New Media

Former PlaceIQ and Beachfront VP David Clutter has joined Firefly as Vice President, Head of Agency Development and Programatic.

Kevin Moritz Joins @AdsquareCom

Friday, November 19th, 2021

Russ Curry, Ministry of New Media

Kevin Moritz has joined Adsquare as GM DACH (Germany, Austria, Switzerland). He will report to Adsquare’s VP Revenue, Luise Weiss, and will be based at their headquarters in Berlin. Kevin has 10 years of experience in the marketing and retail industries, serving most recently as Director of Sales at European drive-to-store marketing platform Bonial. Before […]

Unleashing The Power of Data @Quividi Conference

Wednesday, November 17th, 2021

Tristan Cotterill

Quividi would like to invite you to another one of their excellent online conferences, this one takes places 7:30 GMT / 08:30 CET on November 24, 2021 and is entitled ‘Unleashing the power of Data’. The conference will dive into how leaders in fast-growing D/OOH and Digital Signage markets are unleashing the power of real-time […]

Free #OOH Media Planning Tools From @AdQuick

Wednesday, November 17th, 2021

Russ Curry, Ministry of New Media

AdQuick.com has announced that it’s releasing a collection of free, OOH media planning tools to help marketers tackle the once-esoteric world of OOH media with confidence.  Not only does the Marketer’s Toolkit offer market-specific OOH cost and ad unit availability data, which is often hard to find elsewhere, it also features rich planning tools to help […]

#AdTECH @OneScreenai Raises USD 3M in Funding

Tuesday, November 16th, 2021

Adrian J Cotterill, Editor-in-Chief

OneScreen.ai, described as a SaaS-enabled B2B marketplace provider for out-of-home advertising, has raised an additional USD 3 million in seed funding to create a media platform that aims to help bring together the fragmented OOH advertising landscape. The funding,USD $2.6 million from Asymmetric Capital Partners and USD 400k from Impellent Ventures, will be used to […]

Place Exchange Enables Audio For @Quotient’s Clients

Monday, November 15th, 2021

Adrian J Cotterill, Editor-in-Chief

Quotient (NYSE: QUOT), a leading digital media and promotions technology company, together with Place Exchange, the leading supply side platform (SSP) for programmatic out-of-home and place-based media, last week announced access to the largest network of digital in-store audio messaging in the US, InStore Audio Network, which reaches over 100 million shoppers each week in […]