DailyDOOH

Velocity has partnered with Vistar Media in order to make Velocity’s nationwide digital signage assets will be accessible to advertisers through Vistar’s SSP, either on the open exchange or through private marketplace deals. Greg Kiley, Chairman and CEO of Velocity said “This partnership with Vistar significantly increases Velocity’s customer base and broadens Vistar’s market access. […]

In what has been a difficult year for the advertising and the events industry we are pleased to be able to look back and see that we’ve been able to safely hold in-person AdTECH: OOH events in London (May), Toronto (October) and New York (October) and we have two more coming up to complete the […]

Elan Media, the leading out-of-home advertising company in Qatar, has launched programmatic buying for all its digital out-of-home assets in Qatar and Oman becoming the first in Qatar and only the second company in the GCC to offer clients the flexible, and cost-effective impression-based buying system for DOOH advertising. The move now extends the flexible […]

Pikasso, the pioneer in programmatic Out-Of-Home in the Levant, North & West Africa regions, and Broadsign, have announced the very first programmatic DOOH campaign displayed in Ivory Coast via Displayce, the number one French DSP. The campaign booked by Kawarizmi, a French digital agency that specializes in programmatic buying, is part of an omnichannel communication, […]

Yahoo used New York Digital Signage Week to announce its In-Flight Sales Analysis (ISA) for digital out-of-home, allowing advertisers to tie online and offline sales with DOOH ad exposures, as well as measure and optimize for near real-time campaign performance. The solution is enabled by integrations with leading and trusted data providers Catalina, Epsilon, IRI, […]

Hivestack, the world’s leading full stack programmatic DOOH platform has announced a partnership with MiQ, the leading global programmatic media partner for marketers and agencies and global experts in data science, analytics and programmatic trading. Jason Furlano, SVP commercial, MiQ Canada said “In what has been a challenging year for most marketers, the out of […]

Outsmart, the trade body for the UK Out of Home advertising industry, and the IPA’s outdoor specialists have announced the publication of OOH Playout Reporting Standards. Justin Cochrane, Chair of Outsmart, told us “These new standards further enhance the trust and accountability of Out of Home, giving brands even more confidence to embrace the medium.” […]

There are plenty of free presentations and panel discussions taking place during New York Digital Signage Week. On the afternoon of Thursday October 14, 2021 David Weinfield, Co-Founder and CEO, Screenverse is chairing a panel discussion entitled ‘What’s Next For AdTECH?’ which will feature: – Chris Allison, Director, Programmatic Partnerships, Vistar Media Nick Bennett, Vice President of […]

There are plenty of free presentations and panel discussions taking place during New York Digital Signage Week. On the afternoon of Thursday October 14, 2021 Leslie Lee, Vice President Marketing, Vistar Media is chairing a panel discussion entitled ‘Get Some Standards: OpenRTB, Recent & Upcoming Guidelines and What They Mean for OOH’ which will feature: – Ian […]

We were never expecting that many events during New York Digital Signage Week (October 11-15, 2021) to be sold out or perhaps even close to capacity but organisers of events that week and indeed ourselves have been pleasantly surprised. Here is the rest of the ticket availability:- The sale of VIP Passes is now closed […]