First Class Advertising – The Enduring Magic of Airports

Thursday, February 29th, 2024

Adrian J Cotterill, Editor-in-Chief

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has unveiled its latest international airport research called ‘First Class Advertising – The Enduring Magic of Airports‘. This comprehensive study, carried out by Ipsos, provides an updated perspective on air passenger profiles, their relationship with the airport environment and their perception of advertising […]

Global Airport #pDOOH @JCDecauxGlobal Offer

Tuesday, February 13th, 2024

Adrian J Cotterill, Editor-in-Chief

This week JCDecaux launched the first global airport programmatic DOOH offer, an innovative solution designed to empower brands and agencies to execute targeted, dynamic, and contextualised advertising campaigns effortlessly and in real time. The offer enables advertisers to reach +70 million monthly passengers a network of +3,000 screens in major airports worldwide and is available […]

Hong Kong MTR / Airport Express Renewal

Wednesday, January 17th, 2024

Tristan Cotterill

JCDecaux SE (Euronext Paris: DEC) has announced that JCDecaux Pearl & Dean, a 100% sister company (hereinafter called “JCDecaux Transport”) has won the renewal of its exclusive advertising contracts with MTR Corporation for the operation and management of advertising across a total of eight MTR lines including Airport Express, as well as the non-exclusive rights […]

Lamar Wins St. Louis Lambert International Airport

Friday, December 8th, 2023

Adrian J Cotterill, Editor-in-Chief

Lamar Advertising Company (Nasdaq: LAMR) has announced that the company’s airport advertising team has been awarded a seveb year contract to manage all airport advertising at St. Louis Lambert International Airport, the third largest medium-hub airport in the U.S. Lamar will completely overhaul existing static advertising displays throughout the airport while upgrading and adding to […]

Creative Realities Illuminates Airport Shopping

Thursday, November 16th, 2023

Adrian J Cotterill, Editor-in-Chief

Creative Realities, Inc. (NASDAQ: CREX, CREXW) has announced its collaboration with Paradies Lagardère. With over 700 retail and restaurant locations strategically positioned across more than 90 airports in North America, Paradies Lagardère stands as a beacon of innovation, creating unique shopping environments in airports. This dynamic approach illuminates new pathways in the realm of airport […]

Huge oOh! Tullamarine Airport Billboard

Wednesday, November 8th, 2023

Tristan Cotterill

oOh!media has launched one of the largest airport billboards in the southern hemisphere with Qantas and the City of Melbourne as the first exclusive advertising partners for this mega site at Melbourne’s Tullamarine Airport. The length of a Boeing 737-800, the ‘Queen Victoria’ greets travellers heading to and departing from the airport on the busy […]

New Auckland Airport Digital Screens

Tuesday, October 24th, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux New Zealand has upgraded all screens in Auckland Airport’s high-dwell domestic terminal baggage area from static to digital. With over 55 per cent of domestic passengers checking-in luggage, these screens provide advertisers a significant opportunity to deliver campaigns that are memorable and influential. Phil Eastwood, General Manager of JCDecaux New […]

JetSet Media and Private Jet Media Expand Footprint

Thursday, October 19th, 2023

Adrian J Cotterill, Editor-in-Chief

JetSet Media and Private Jet Media have announced a (new) JV as PJM Americas to further develop advertising in North American FBOs. Using JetSet’s knowledge of the U.S. market and PJM’s expertise overseas, this partnership increases its general aviation advertising presence to close to 200 FBOs in 25 countries.

Travel Path Media Best Buy Airport Kiosks

Thursday, October 19th, 2023

Adrian J Cotterill, Editor-in-Chief

Travel Path Media, Canada’s first airport media company, celebrates the return of Canadian travel and the rise of retail media with a DOOH pilot featuring ten never-before-seen DOOH screens at eight of Canada’s busiest airports. Jamie Thompson, Travel Path Media’s Founder, can’t wait to see Best Buy’s brand partners on these screens, saying, “Best Buy […]

Enrique Tomás Barcelona Airport Vending Machines

Monday, October 2nd, 2023

Andrew Neale

Enrique Tomás, the world’s largest ham chain, has implemented nsign.tv’s digital signage platform in its new model of Enrique Tomás GO!urmet vending machines that has just been launched at Barcelona Airport. The first phase includes a total of 30 stores, distributed at strategic points throughout the Barcelona airport, which offer, 24 hours a day, a […]