DailyDOOH

Improvements to our sister site aka.tv allowed us, this year, to delve much more deeply into the twitter around #ISE2014 (as part of our ongoing commitment to help drive the social media impact associated with events around our industry, we will be doing the same in a few days time for #dse2014). This post is a […]

Last year’s ISE event in Amsterdam saw twitter traffic double compared to 2012 and the total impressions almost tripled – if you need reminding, our #ISE2013 Hashtag Analysis can be found here. This year’s event has beaten all previous records – fuelled no doubt by good twitter discipline and strong online interest in the social […]

Our sister site aka.tv has been displaying twitter traffic analysis for the hashtag #ISE2014 for a couple of months now, and as you can see from the graphs below (screen grabbed from the site itself) we’ve started to make some improvements – especially with the way the collected data is displayed. On the left is a graph […]

We continue to make great progress on our next publication entitled ‘DOOH INSIGHTS: 2013 | A Qualitative Trend Analysis of Digital Signage Viewing Behaviour‘. This is based on over a year’s worth of automated audience measurement data from 93 networks around the globe. The report will retail for USD 3000 (GBP 1850) and will be […]

Here’s the hashtag analysis for #MWLive2013 for the last 30 days No. of Tweets: 5,008 No. of Twitter impressions: 8,236,966 No. of Twitter users who tweeted: 1,740 Top Ten: No Name No of Tweets 1 @mwlive2013 181 2 @danusiaj 72 3 @windsordaily 55 4 @livezone2013 48 5 @DigitalandWise 40 6 @incitemktg 39 7 @Intent_H_Q 39 8 […]

Here is the (final) hashtag analysis for #InfoComm13 over the last 30 days No. of Tweets: 10,903 No. of Twitter impressions: 25,729,838 No. of Twitter users who tweeted: 1,838 Top Ten: No Name No of Tweets 1 @rAVePubs 1,281 2 @WomeninAV 389 3 @mainlinemarket 283 4 @JPLilleyAV 239 5 @chris_neto 162 6 @TelePresence 108 7 […]

#dse2013 Hashtag analysis for last 30 days No. of Tweets: 3,307 No. of Twitter impressions: 6,703,818 No. of Twitter users who tweeted: 584 Top Ten: No Name No of Tweets 1 @rAVePubs 371 2 @DSExpo 139 3 @DailyDOOH 127 4 @WomeninAV 89 5 @DSConnection 53 6 @ChromaSign 50 7 @sixteennine 45 8 @SignageES 45 9 @RetailerInsight […]

As we now know, the attendance for #ISE2013 was up 8% on last year (see ‘#ISE2013 Grows Again (44,151 Official Attendance)‘. If this doesn’t seem to be quite as impressive as the previous two years (2012 was 17% up over 2011, and 2011 was up 22% up on 2010), then just look at the Twitter figures below. […]

‘The Twitter List (who to follow and why)‘ was probably only ever going to be subjective and there’s unfortunately nothing scientific about the way the list was put together at all. For those of you who expressed an interest in our earlier post ‘How Will @TheSundayTimes’ Twitter List Gel With @Klout‘, the answer is quite […]

This Sunday the UK weekend newspaper, the Sunday Times is planning to publish The Twitter List (named / branded perhaps a bit like their celebrated Rich List). It will be interesting to see how they put that list together and what criteria they use for influence and ranking. Some of it will no doubt be […]