QMS Partners w/ @SXSWsydney

Monday, October 2nd, 2023

Tristan Cotterill

Leading digital outdoor media company QMS has announced it is partnering with SXSW (South by Southwest) Sydney 2023, the week-long ‘festival of festivals’ that celebrates creativity and innovation. QMS’ involvement with SXSW Sydney includes being named as presenting partner of the Media Industry Conference Track, the area with programming that covers the media landscape, the […]

Tim Murphy Joins QMS

Friday, September 15th, 2023

Tristan Cotterill

Leading digital outdoor media company QMS this week announced Tim Murphy has been appointed to its executive leadership team. Based in Melbourne, he will join QMS in February 2024. QMS Chief Executive Officer, John O’Neill, told us “Tim is one of the best in the business. He has a proven track record of developing and […]

Heineken ‘Beer Nicknames’ Digital Campaign

Wednesday, September 13th, 2023

Tristan Cotterill

Heineken is asking the public to invite their mates for a beer in an innovative out of home campaign using nicknames to trigger a moment of fame on oOh!media’s digital screens. Designed to drive engagement and connection with Gen Z, the campaign utilises purpose-built oOh! technology to capture the attention of audiences in out of […]

The @SeedoohPlatform Tops 30 Publishers

Wednesday, September 13th, 2023

Tristan Cotterill

We note that the Seedooh Verified Network has now expanded to 31 Publishers in Australia and New Zealand, with the addition of DOOH Billboards for Gawk and Civic Outdoor. Advertisers and Agencies can instantly activate best practice, independent verification and campaign support for any booking, with any Seedooh Verified Network, which includes OOH, Cinema and […]

Maybelline Gets a #3DOOH Makeover with QMS

Monday, September 11th, 2023

Tristan Cotterill

Leading digital media outdoor company QMS today revealed an innovative new #3DOOH animated campaign with global beauty brand, Maybelline New York. The campaign uses market-leading animated 3DOOH anamorphic illusion to bring creative to life, featuring the brand’s new Avatar model “May”, who was launched alongside Maybelline’s global ambassador Gigi Hadid in a move to merge […]

JCDecaux And The Daily Aus Partnership

Monday, September 11th, 2023

Tristan Cotterill

JCDecaux and news platform The Daily Aus have partnered to inform Australians on the upcoming Indigenous Voice to Parliament referendum. The education campaign “Be a voice, not an echo”, empowers audiences to make an informed decision when they vote on October 14. Tess Phillips, Executive General Manager – Corporate Affairs, JCDecaux, said: “Given all Australians […]

16 New Large Format JCDecaux Australia Sites

Thursday, September 7th, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux has added sixteen new Large Format sites to its growing national network across Sydney, Melbourne, Brisbane, and Adelaide. Sam Noble, National Product Director, Large Format, JCDecaux Australia, said: “Large Format offers brands the opportunity to create the type of head-turning moments that engage a large national audience at scale. Our […]

Automated Insertion Order Tool Launched By @OMA_Australia

Monday, September 4th, 2023

Tristan Cotterill

The Australian Outdoor Media Association this week launched the first Out of Home industry-wide automated insertion order tool, OASIS (Outdoor Advertising Standardised Integration System). OMA CEO Elizabeth McIntyre told us “The OMA commenced building the platform in 2022 after identifying a market need to simplify and standardise the communication between OOH media owners, agencies and […]

Q2 2023 @OMA_Australia Creative Collection Results

Wednesday, August 30th, 2023

Tristan Cotterill

The Outdoor Media Association (OMA) has tannounced the winners of the Quarter Two Creative Collection competition for 2023. A wide range of campaigns were submitted for consideration by JCDecaux, oOh!media, QMS, Cartology, goa, Scentre Group BrandSpace, Tonic Media, TorchMedia and an agency entry from Avenue C. Elizabeth McIntyre, CEO OMA told us “The Creative Collection […]

QMS #3DOOH Goes Global w/ @FlightcentreAU

Tuesday, August 29th, 2023

Tristan Cotterill

An innovative 3D advertising campaign for Flight Centre created by leading digital outdoor company QMS has gone global. The 3DOOH campaign, which was developed by QMS’ in-house creative services team QUBE, is being displayed across its national network of digital large format sites as well as billboards in downtown Toronto, Canada, and on digital screens […]