Broadsign, developer of the leading out-of-home (OOH) advertising platform, and Australian outdoor media company The Media Shop (TMS) this week announced a partnership that will fuel the growth of The Media Shop network of retail signage. The Media Shop is leveraging the Broadsign Platform to streamline ad sales and manage and distribute content across its […]
The Australian Out of Home industry has just announced an increase of 43.7 per cent on net media revenue for the third quarter of 2022, reporting $244.6 million, up from $170.2 million for the same quarter in 2021. DOOH revenue accounts for 62.5 per cent of total net media revenue year-to-date, an increase over the […]
The Outdoor Media Association (OMA) has announced that CEO Charmaine Moldrich will be leaving the business in June 2023. Charmaine told us “It’s a bittersweet moment, but after more than a decade working in an industry it is time to move on. Out of Home (OOH) has become so much a part of my life […]
oOh!media has won the prestigious City of Adelaide street furniture and advertising contract, striking a long-term agreement including provision of new dynamic digital communications screens to deliver critical community information. Cathy O’Connor, CEO, oOh! told us “For almost three decades we have worked in partnership with the City of Adelaide to ensure critical street furniture […]
oOh!media is paying its respects to the late Queen Elizabeth II. Last Friday, oOh! launched a special tribute featuring an image of the Queen which will run across its Office, Street, Rail, Venue, Study, Retail and Café digital network around Australia.
oOh!media has signed an exclusive Out of Home content partnership with the AFL to broadcast live scores, results, pictures, articles and video highlights from this year’s Toyota AFL Final Series. Neil Ackland, chief content, marketing and creative officer at oOh! said: “Sport is our national pastime and we’re bringing Australia’s largest Out of Home company […]
Former QMS general manager of programmatic David Sutherland has joined Veridooh as head of client and partnerships, APAC. He brings more than 15 years of experience in the OOH sector to Veridooh. He has spent the past nine years at QMS and prior to this he worked at oOh!media and media agencies such as Carat […]
The Outdoor Media Association (OMA) this week announced the winners of the Quarter Two Creative Collection competition for 2022. OMA CEO Charmaine Moldrich told us “This quarter we saw how an effective Out of Home (OOH) advertisement can start with a single good idea. This was exemplified in the NAIDOC campaign, Get Up! Stand Up! […]
Bespoke out-of-home advertising specialist Captive Vision Outdoor, part of independently owned and operated media group VMG, has been awarded a 10+ year contract with Australian Rail Track Corporation to manage and develop its regional NSW Out-of-Home assets following a competitive tender process. The contract includes both new and existing locations across regional NSW. The road-facing […]
Road safety campaigns encouraging young Australians to consider safety ratings and buy the safest vehicle they can afford has been launched to peak-hour commuters across Australia this morning. The Re:act behaviour change program challenges university students to raise awareness among 18-25 year olds of road safety issues to change road user behaviour and make all […]
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