The Australian Out of Home industry this week announced half year net media revenue of $478.6 million, up 19.5 per cent from $400.4 million for the same period in 2021. Digital Out of Home (DOOH) revenue accounts for 62.4 per cent of total net media revenue year-to-date, an increase over the recorded 58.3 per cent […]
oOh!media Limited (ASX:OML) this week announced its financial results for the half year ended 30 June 2022 (“1H22”). oOh! continued to successfully leverage audience growth across its key Out of Home formats to deliver a 10% increase in revenue to $276.1 million. The Company’s strong operating leverage, combined with ongoing operational discipline, ensured earnings continued […]
After the AdTECH: OOH – Sydney Conference last Wednesday there was a pressing need to get to the bar but here are some thoughts that I wrote down the day after in order to wrap up. I also wanted to share just a few of the MANY pearls of enlightenment that I personally took from […]
QMS today announced that campaign-based selling for its world-class City of Sydney street furniture network will be open from August 29, 2022. The announcement was a key part of a spectacular carbon positive event staged by QMS at Sydney Town Hall last night and hosted by acclaimed broadcaster Kumi Taguchi. The event saw over 400 […]
Here is a selection of pictures from Wednesday’s #AdTECH: #OOH – Sydney Conference which was attended by just over 150 attendees, making it the largest event that the Ministry of New Media have held in the APAC region. Above and below, MiQ’s Jason Scott and Belinda Cooper gave a superb keynote ‘Big Picture Programmatic […]
This month the Outdoor Media Association has welcomed Blue Tongue Outdoor and SureVision as the latest companies to join the Association. Blue Tongue Outdoor operates in South Australia, offering classic and digital Outdoor advertising solutions in shopping centre malls and select retail spaces across the Adelaide metropolitan area as well as regional and country areas […]
JCDecaux has partnered with Rural City of Wangaratta Council and Cole Media to facilitate the creation of an immersive marketing event at Southern Cross Station for the region’s current tourism campaign. Essie Wake, Chief Marketing Officer, JCDecaux told us “Using powerful, interactive digital technologies, JCDecaux’s Creative Solutions team helped bring some of the most popular […]
oOh!media continues to expand its large format digital network in Western Australia, launching a full-motion dynamic broadcast screen at Claremont Quarter, a premium retail and lifestyle destination in one of Perth’s most exclusive suburbs. Cathy O’Connor, CEO, oOh! told us “As we continue to invest in scaling our digital network, this new premium asset at […]
Uber Eats Australia has partnered with out-of-home and street poster company, Revolution360, part of VMG, for a unique out-of-home campaign, featuring a hand-painted mural design to appeal to families by fusing the nationally adored Irwins and global star Paris Hilton, combined with some of the world’s most iconic animals to the co-stars. The food delivery […]
Guest Contributor, Nicolette Briscoe
AdTECH: OOH – Sydney, now in its fourth year, has announced its full speaker line-up for Australia’s only #DOOH and #AdTECH conference happening this Wednesday August 17. MiQ APAC CEO Jason Scott and MiQ Solutions Consultant Belinda Cooper will share their thoughts on ‘The Big Picture Programmatic Future: Cookies are [almost] dead – can DOOH […]
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