POLY, the creative and content innovation hub from oOh!media, has further strengthened its leadership team, appointing senior Thinkerbell executive, Josh Gurgiel, to the newly created head of strategy position. An experienced media and creative strategist, Josh returns to oOh! after becoming head media thinker at Thinkerbell Melbourne. During his previous four year stint at oOh!, […]
Shopper, Australia’s leading retail out-of-home business, launches Shopper Impact to deliver synchronised campaign creative across multiple screens in prominent shopping centre locations. Shopper Impact commands attention and helps drive memory along the shopper journey. Advertisers can now capitalise on side-by-side screens at shopping centre entry points and near escalators, where distraction from other signage and […]
Yesterday the Ministry of New Media and the Australian Outdoor Media Association recorded the online ‘AdTECH: OOH Sydney – An Avant Goût’, ahead of next week’s actual AdTECH: OOH – Sydney Conference (Wednesday August 17, 2022). As you can see above, it features the OMA’s CEO Charmaine Moldrich in conversation with Val Morgan Outdoor’s Managing Director Paul Butler, oOh!media CEO […]
Whilst the world is having a moment, Australian based Motio has made the bold decision to move to a permanent, nine day working fortnight, or ‘ten days in nine’. After recently completing a three month trial, there was a clear understanding that work over nine days was actually possible, and in fact more efficient. The […]
oOh!media has announced an exclusive multi-year partnership with News Corp Australia which will deliver innovative and customized content experiences for audiences across oOh!’s national digital Out of Home network. News Corp mastheads including news.com.au, The Australian, the Herald Sun and The Daily Telegraph will produce bespoke, localized and contextually relevant breaking and general interest news, […]
oOh!media has expanded its digital network in Melbourne and Geelong by adding four large format digitals to its portfolio. As part of an ongoing program of investment to digitise its Out of Home network, oOh! has built a new double-sided supersite in Nunawading, further bolstering coverage in the eastern suburbs of Melbourne. Located on the […]
MiQ APAC CEO Jason Scott and MiQ Solutions Consultant Belinda Cooper, from leading global programmatic activation partner MiQ, will address the ‘Big Picture Programmatic Future’ in a keynote address at the upcoming AdTECH: OOH – Sydney Conference on Wednesday August 17th. The AdTECH: OOH Conference returns to Sydney for the fourth consecutive year, as a […]
This week Out of Home signs across Australia will profile missing people in a campaign for National Missing Persons Week (NMPW) which runs from Sunday 31 July to Saturday 6 August. This campaign marks the 14th year in NSW and eighth year nationally of the partnership between the Outdoor Media Association (OMA) with the Australian […]
Ahead of the AdTECH: OOH – Sydney Conference being held Wednesday August 17, 2022, the day’s conference chair Seedooh’s CRO Joe Copley sat down with Gai le Roy, CEO, iab Australia and Ben Allman, Sales Director – ANZ, Broadsign & co-Chair iab DOOH Working Group. Here they give us a sneak peak at the 2022 […]
oOh!media has won the City of Wanneroo, located in Perth’s northern suburbs, in a long-term partnership that will deliver new Out of Home amenities for commuters and enhanced opportunities for advertisers to connect with audiences. oOh! was awarded the contract following a tender and have installed 38 new bus shelters, with more digital assets soon […]
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