DailyDOOH

Wildstone has announced its first sale and leaseback agreement in Australia, having entered into an agreement to fund two new digital spectacular sites in Melbourne’s outer suburbs for billboard media provider Alliance Outdoor Media Group. The agreement is the first signed by Wildstone since it entered Australia’s OOH market in May, appointing industry veteran Noel […]

The Australian Out of Home industry has extended its growth trend with solid results in Q3 The Outdoor Media Association is the peak industry body that represents Australia’s outdoor media display companies and production facilities has announced an increase of 10.06 per cent net media revenue for Q3 2024, reporting $315 million, up from $286.2 […]

Leading digital outdoor media company QMS this released an update on the key categories taking advantage of its innovative partnership with Samba TV, the leading provider of TV technology for audience data and omniscreen measurement. QMS Strategic Sales Director, Adrian Venditti, told us “By strategically adding DOOH to under or over-exposed TV viewership postcodes, we […]

This Thursday October 10, 2024 VIOOH are holding their State of The Nation Australia breakfast event. It is not too late to join them for a panel filled with insightful discussions and the latest updates on Programmatic DOOH and AdTECH in general. It takes place at the Yallamundi Rooms, Sydney Opera House, Bennelong Point, Sydney […]

The Australian Outdoor Media Association (OMA) has announced two new members, Wildstone and Manboom, highlighting continued growth and commitment to unifying the Out of Home industry. The addition of Wildstone and Manboom brings the total number of asset owner members to four, further representing the OMA’s ability to represent a diverse range of stakeholders. CEO […]

JCDecaux has officially opened submissions for the second annual Programmatic Campaign of the Year Award (see last year here). This award, the first of its kind in Australia, is designed to celebrate brands that are at the forefront of strategic, creative, and innovative programmatic digital Out-of-Home campaigns. “This award aims to drive the industry’s adoption […]

oOh!media has launched Australia’s largest ever #3DOOH campaign, with ANZ Falcon taking flight in an unprecedented nationwide multi-format digital execution. Running across more than 2,100 full motion digital oOh! screens in five environments – Retail, Rail, Fly, Office, and Study – it marks the first time any advertiser has delivered a mass reach, scalable 3D […]

Leading digital outdoor media company QMS tells us that the results of its global-first research on the role human attention plays in out of home environments will be unveiled at SXSW Sydney 2024. The ground-breaking research has been two years in the making and has been conducted by audience measurement company, Amplified Intelligence. It has […]

After six weeks, 116 medals including 36 gold, and countless stories of triumph and performance, the Paris Olympic and Paralympics Games have become part of Australian sporting and out of home history. Leading digital outdoor media company QMS’ ground-breaking Paris 2024 Digital Screen Network reached more than 11.5 million Australians*, marking a new age in […]

oOh!media says that it will bring the excitement of next year’s Australian Open (Sunday January 12 2025 – Sunday January 26 2025) to more people than ever before and in innovative new ways, creating landmark moments for tennis fans and brands alike. oOh! is offering advertisers deeper brand integration opportunities by blending their creative with […]