Australia’s First Residential Towers Screen Network  

Monday, September 23rd, 2024

Tristan Cotterill

OA Collective, one of Australia’s fastest growing out-of-home advertising businesses has partnered with Habitat Channel, Australia’s first residential tower digital screen advertising network. Grant Kirkby, Co-Founder of OA Collective told us “We are thrilled to collaborate with Habitat Channel to complement our premium large-format billboard network offering across the country. This partnership enables us to […]

Meaghan Scurr Joins QMS

Friday, September 20th, 2024

Tristan Cotterill

Leading digital outdoor media company QMS today announced the appointment of Meaghan Scurr (nee Spencer) to the new role of Group Business Director, City of Sydney, effective immediately. Reporting to QMS City of Sydney General Manager, Olivia Gotch, Meaghan will lead the sales team of specialist account managers and coordinators focused on servicing all NSW […]

Mazda Takes Over Martin Place Retail Precinct

Thursday, September 19th, 2024

Adrian J Cotterill, Editor-in-Chief

Mazda Australia is reinvigorating its iconic ‘Zoom Zoom’ brand proposition with a high impact Out of Home campaign at Sydney’s newly launched Martin Place Retail precinct. As the flagship activation of a broader national rollout, Mazda’s takeover leverages oOh!’s 10 digital screens, spanning both large and small formats, designed to capture attention in one of […]

Michael Whiteside Joins QMS

Friday, September 13th, 2024

Tristan Cotterill

Leading digital outdoor media company QMS this week announced the appointment of Michael Whiteside as National Sales Director – Advanced Trading, effective October 7, 2024. Based in Melbourne and reporting to QMS Chief Revenue Officer, Alex Kerley, Michael will be responsible for leading QMS’ programmatic offering across Australia, ensuring there is a seamless connection and […]

oOh!media Melbourne Airport Immersive Digital Walkway

Monday, September 9th, 2024

Tristan Cotterill

oOh!media, Australia’s #1 Out of Home company, has unveiled a major new innovation at Melbourne Airport, launching a first-of-its-kind full-motion immersive digital walkway. Measuring the same length as an Airbus A350, this state-of-the-art floor to ceiling installation stretches 66 metres in length and is 2.25 metres high. It will welcome and engage 100% of international […]

oOh! Behind Every Great Brand

Monday, September 9th, 2024

Tristan Cotterill

To celebrate oOh!Media’s new brand positioning, oOh! will launch a major new brand campaign highlighting how Australia’s #1 Out of Home company plays a key role in making Australia and the world’s biggest brands famous. Demonstrating oOh!’s unparalleled reach, scale and creative innovation, the ‘Behind every great brand. Literally.’, by creative agency, The Hallway, will […]

Puma’s Unique Melbourne ‘Treadmillboard’

Monday, September 9th, 2024

Tristan Cotterill

To celebrate the launch of their new NITRO running range PUMA created a unique Out o Home campaign using a treadmill linked to the iconic JCDecaux Young and Jackson billboard in Melbourne, Australia. This ‘Treadmillboard’ saw creative featuring Aussie athlete Nedd Brockmann and his words to describe the NITRO range, taken over in real-time by […]

oOh!media’s reooh Becomes reo And Expands

Sunday, September 8th, 2024

Tristan Cotterill

Last week oOh!media announced the strategic expansion of its retail media division in order to help monetise sales for retailers It i basically broadening the focus to incorporate sales representation of retailers’ assets across stores, websites, apps, and off-platform channels such as Meta, Google and oOh!media. Announced at their Outfront ‘25 event, the fast-growing retail […]

oOh!media Unveil First Dual #3DOOH Screen

Sunday, September 8th, 2024

Tristan Cotterill

oOh!media, Australia’s #1 Out of Home company, has unveiled the first full-motion large format displays with synchronised #3DOOH capabilities for bold brand storytelling. Located at Sydney’s newest landmark destination, the Martin Place Retail Precinct, this innovation in Out of Home features two expansive 3 x 5 metre screens that can each leverage a full-motion creative […]

oOh!media Two New Long-Term Contract Wins In Sydney

Thursday, September 5th, 2024

Tristan Cotterill

oOh!media has launched a refreshed positioning as ‘Australia’s #1 Out of Home company’, reinforcing its leadership in network scale and audience reach. At its annual oOh! Outfront ‘25 event, the company also announced a number of significant new tender wins, further solidifying its leading position and providing brands with better opportunities to execute scaled campaigns […]