Britain’s best-selling tea brand, Yorkshire Tea, who recentlty brought their renowned ‘properness’ to Australia with a series of dynamic activations, including an engaging pop-up event at Curly Lewis Brewery in Bondi and integrated OOH, social and sampling campaigns starting has used DOOH to react promptly to the Australian Swim Team’s recent success at the Paris […]
Leading digital outdoor media company QMS has revealed its first Paris 2024 Olympic partner #3DOOH full motion campaign for Patties Foods, with Four’N Twenty pies lighting up QMS’ brand new digital large format site at Emporium Melbourne. With the full motion 3DOOH creative developed by QMS’ inhouse creative services team QUBE, Patties has launched its […]
oOh!media has won the highly prized long-term contract for Melbourne’s five new Metro Tunnel stations. The Metro Tunnel will create an end-to-end rail line from Sunbury in the west to Cranbourne/Pakenham in the southeast, featuring bigger and more modern trains and five new stations which will feature unique character to inspire both Melburnians and visitors. […]
Leading digital outdoor media company QMS has revealed an Australian first, with inaugural partner Nike taking over Australia’s newest 3D digital billboard. To launch their summer campaign “Winning Isn’t For Everyone”, Nike celebrates beloved Australian Women’s Football team, the Matildas, with innovative full motion 3DOOH creative that was developed collaboratively with Amplify, Mindshare and QMS. […]
Donna Tauro has joined JOLT as its new Group Sales Manager. Donna will be responsible for managing sales across JOLT’s New South Wales and Queensland client base, using her decades of experience to successfully engage with brand partners, connecting them with urban roadside and EV driving audiences. She will be based in JOLT’s Sydney office, […]
In what is described as a ‘significant move’ to curb light pollution, Melbourne City Council is considering a proposal to turn off large digital billboards at night. The aim they say is to mitigate ‘adverse health and environmental impacts associated with light pollution’. No surprise perhaps then that the council is led by Greens Councillor […]
The organisers of Integrate 2024 tell us that it is shaping up to be their most expansive show yet. Discover the latest technology from leading brands like Yahama, Axis Communications, Cisco, Q-Sys, Jabra and hundreds more and explore the leading edge of intelligent AV development, powered by AI, that’s elevating the realm of immersive digital […]
The Australian Out of Home industry has announced an increase of 6.7 per cent on net media revenue for Q2 2024, reporting $305.4 million, up from $286.2 million* for the same quarter in 2023. OMA CEO Elizabeth McIntyre told us “The ongoing growth of the Out-of-Home (OOH) industry at 6.7 per cent net revenue in […]
Ashleah Harding has joined OA Collective in the newly established role of Agency Sales Director (Southern States). With an impressive career spanning leadership roles at Woolworth’s Cartology, Nine Entertainment Group and Fairfax Media, Ashleah brings a wealth of experience and a vast network of contacts within the FMCG and retail sectors to OA Collective. Her […]
Britain’s best-selling tea brand, Yorkshire Tea, is bringing its renowned ‘properness’ to Australia with a series of dynamic activations, including an engaging pop-up event at Curly Lewis Brewery in Bondi and integrated OOH, social and sampling campaigns starting this month. Known and celebrated for its high-quality tea, bold flavours and tongue in cheek character, Yorkshire […]
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