Adrian J Cotterill, Editor-in-Chief
Vertical Impression and DPAA have announced the 2025 Attention Excellence Awards, an out-of-home industry’s creative recognition program based entirely on attention measurement data. The awards will be presented at the DPAA Canada Summit on June 11 at Scotiabank in Toronto. The awards mark a historic shift toward data-driven creative evaluation in the OOH industry. “Where […]
Follow DailyDOOH