First Look Best Buy Studios

Tuesday, October 22nd, 2024

Andrew Neale

Best Buy Studios is the place where innovation and imagination join forces. Best Buy have built a specialty 70,000 square-foot space to help their partners, including those through Best Buy Ads, develop bespoke content that showcases how technology can benefit their customer’s lives. “When we looked deeper at how we’re showing up for our customers, […]

Best Buy Canada / @PlaceExchange Partnership

Tuesday, October 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Place Exchange, a leading independent SSP for programmatic out-of-home media, has announced its integration with Best Buy Canada, enabling advertisers to programmatically access thousands of premium digital screens strategically placed throughout hundreds of Canadian stores. For the first time, advertisers can tap into the power of Best Buy Canada’s in-store retail media network, Best Buy […]