DailyDOOH

Former JCDecaux Exec David Hawkins has joined billups as Managing Director for the Middle East.

Billups has launched Billups Analytics, described as an innovative analytics platform specifically for OOH campaign performance tracking and measurement. The press release says that it leverages machine learning technology and that “Billups Analytics is poised to transform how advertisers and marketers evaluate the effectiveness and impact of their OOH campaigns”. “The misperception that OOH is […]

Billups has acquired OOH Labs, a Canadian independent media agency. The acquisition will no doubt provide Billups and OOH Labs customers with a greater reach across North America, enhanced programmatic capabilities, and extended access to Billups’ measurement and attribution solutions. Billups claims that this acquisition positions it as the largest OOH technology and managed services […]

Billups has acquired TAC Media Sdn. Bhd., a prominent OOH advertising specialist based in Malaysia. We understnd that the acquisition will integrate TAC Media’s regional network and insights with Billups’ global footprint and technical acumen. As a result, the company’s brand and agency partners will have direct access to Billups’ award-winning services and proprietary and […]

Billups, a global Out-of-Home technology and managed services company this week announced the appointment of Stephanie Gutnik as global chief strategy officer. In her new role, she will develop and execute Billups’ international product roadmap and go-to-market strategy to promote the adoption of programmatic digital OOH and amplify the overall presence of OOH within the […]

Billups has become a member of the Canadian Out-of-Home Measurement Bureau (COMMB), the national organization for the Canadian Out-of-Home industry of advertisers, advertising agencies, programmatic tech-stacks and OOH companies/operators. COMMB president, Amanda Dorenberg told us “We’re thrilled to welcome one of the largest global out-of-home specialists to COMMB. This is a testament to the influx […]

Michael Palatnek has joined Billups as Chief Revenue Officer. Based in New York, Michael will be responsible for business development, new high-value customers and revenue growth across North America. David Krupp, CEO, Americas at Billups said “Michael is known for building strong client relationships while bridging the gap between strategic goals and business outcomes to […]

Hivestack has announced a partnership with Billups, a privately held global OOH technology and managed services company. The partnership will see the first programmatic DOOH campaign launch in The Netherlands for fashionable DTC eyewear brand, Ace & Tate, across JCDecaux screens via the VIOOH platform. Sergio Bouterse, VP Demand Benelux at Hivestack said: “We are […]

Former Sales Director LatAm at Clear Channel Outdoor, Jacobo Gomez has joined Billups as Media Director, International. At Clear Channel he supported his clients’ out of home media strategies in Brazil, Chile, México and Perú. Prior to joining Clear Channel Outdoor, he worked for two of the largest digital media agencies in Spain (Dentsu and […]

Jonathan Everaere has joined Billups, the largest privately held out-of-home technology and managed services company in the U.S. He will serve as Client Strategy & Development Director, EMEA, working in close collaboration with Andrew Brunton, Regional Director, EMEA. Andrew told us “Jonathan brings exceptional international experience in building deep, strategic partnerships within the out-of-home space. […]