DailyDOOH

BlueZoo, the leader in audience measurement for out-of-home advertising and Retail Media Networks, this week announced BlueZoo Fall 2024, with major new capabilities. The new BlueZoo firmware (version 5) gives BlueZoo sensors still more flexibility for internet connectivity. The new BlueZoo dashboard (version 4) provides new visualizations of BlueZoo measurements, whether customers use BlueZoo’s own […]

Praevar, a Canadian manufacturer of intelligent outdoor displays and kiosks, has announced a partnership with BrightSign. The collaboration will put BrightSign’s technology inside outdoor and semi-outdoor digital signage and digital out-of-home displays and we are told that this solution is a direct response to customer demand for a flexible, turnkey option to support smaller businesses […]

BlueZoo, the innovator in foot traffic measurement and analytics solutions, has announced it has delivered its impressions measurement software for worldwide deployment with BrightSign’s new Series-5 digital media players. The incorporation of BlueZoo technology in software form enables BrightSign to offer in-store digital signage that now includes highly accurate measurement of audience reach, dwell time, […]

Steve Durkee has joined Brightsign and will co-CEO the company for the remainder of 2023 alongside current incumbent Jeff Hastings. On January 1, 2024, Jeff will assume a new role of Chief Technology Officer within BrightSign and dedicate his efforts toward the development of products/services that align with the key markets that BrightSign serves today […]

Former Brightsign exec Frank Pisano has joined Bluefin International as CEO. An experienced leader in the audio-visual, digital signage, and technology infrastructure industries, he brings 20+ years of client leadership, strategic sales, operational know-how, and revenue performance to the Bluefin team. Bluefin Owner, Randy Guy told us “The Bluefin team has gained a champion whose […]

Mood Media has announced that it has completed integration of its proprietary CMS platform, called Mood Harmony, with BrightSign’s digital signage players. Trey Courtney, Chief Products and Partnership Officer at Mood Media told us “We’ve had a long-standing relationship with BrightSign for more than 10 years,” said “We’ve now taken that relationship a step further […]

Greg Herlein has joined BrightSign from Amazon Web Services and Matthew (Matt) Neutra has joined by way of Bose Corporation. Greg Herlein joins BrightSign as Head of Software Engineering following a long tenure at Cisco and, most recently, at Amazon Web Services (AWS). He is a digital signage industry veteran with deep media and cloud […]

German biotech innovator Green City Solutions has chosen media players from BrightSign to power its new DOOH screens designed to tackle the pressing problems of air pollution and rising urban temperatures. Known as CityBreeze, the digital billboards contain regenerative air quality filters made from high-performance moss. This ancient plant has a natural ability to attract […]

Ultraleap last week announced their approved partner status with BrightSign, meaning that BrightSign customers can now leverage Ultraleap’s world class touchless technologies for their immersive experiences using BrightSign’s XT1144 media player. Saurabh Gupta, VP of Out-of-Home and Retail at Ultraleap,told us “BrightSign’s market leadership and strong customer relationships, combined with our innovative interface technology create […]

As with dozens and dozens of others, Brightsign are the latest to not be ‘ALL IN’ for #InfoComm21 in October BUT at least they have officially announced that they are scaling back their presence. In an article published by AV Magazine, BrightSign CEO Jeff Hastings said “BrightSign is foregoing a traditional booth in favour of […]