DailyDOOH

JCDecaux UK has announced that its leading industry awards The Programmatic DOOH Live Awards 2025, is now open for entries. The Awards which recognise the continued evolution of programmatic digital out-of-home (pDOOH) are free-to-enter and aim to highlight the most innovative, creative, and effective DOOH campaigns from across the UK over the past year. With […]

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has announced that JCDecaux ATA Saudi has been awarded a 10-year exclusive advertising concession for King Fahd International Airport in Dammam, as well as for the Al-Ahsa International Airport, and Al Qaisumah International Airport, operated by Dammam Airports Company (DACO), following a competitive […]

Last week during #ISE2025 Live from its annual customer summit, Broadsign Connect, in Barcelona, Spain, Broadsign unveiled a preview of an artificial intelligence (AI) powered creative categorization and approval feature coming to its out-of-home advertising platform this spring. A first-of-its-kind development for the OOH industry, the Broadsign AI Assistant is a patent-pending tool designed to […]

JCDecaux has unveiled its vision to install 1,000 new data-driven digital screens in London at an event held for clients and partners in central London with speakers including: Jean-François Decaux, Co-Chief Executive Officer, JCDecaux SE; Chris Collins, Co-CEO, JCDecaux UK and Emma Strain Customer Director at TfL. Jean-François Decaux, Co-chief Executive Officer of JCDecaux said, […]

Audience Intelligence Platform LUMOS aims to revolutionise the way the New Zealand media industry does business. A long list of industry leaders and media vendors including HYPER, Shout Media, Vistar Media, Broadsign and Plug Media are partnering with LUMOS to unlock never-before-seen marketing insights in Aotearoa. LUMOS Chief Executive Officer, Eric Fan told us “Agencies […]

Broadsign repeated their ‘Red Carpet Interviews’ at this week’s DPAA Video Everywhere Summit during #OOHNYC, something that they did with great success at the DPAA Canada Summit back in June. Broadsign’s Content Marketing Manager Kayla Caticchio served as the official field reporter at the summit and conducted brief, concise interviews on their booth (shown here). […]

IGPDecaux has won the Metro, buses and tramways contract in Rome (population: 2.8 million). IGPDecaux is a company that is 60% owned by JCDecaux SE and 40% by the du Chène de Vère family. Following a competitive tender awarded by ATAC, the city’s public transport company, thanks to a Project Financing proposal, the 13-year contract […]

A collaboration between Zitcha and Venvee is set to provide a more targeted, effective, and measurable approach to advertising campaigns for retail media networks and their brand advertisers. Venvee utilises spatial AI to understand and activate audiences, and measure campaign performance based on in-store behaviour. The integration of this technology with Zitcha’s platform will offer […]

Broadsign has acquired Netherlands-based digital OOH adtech provider OutMoove. The transaction, which includes OutMoove’s business and DOOH demand-side platform (DSP) technology, will enable OutMoove to focus on scaling its unique OOH specialist agency workflows and support globally, while giving Broadsign access to OutMoove’s expertise and specialist OOH clients. “Our partnership spans years of deep customer […]

Poland’s leading Digital Out of Home advertising company, Screen Network will make its extensive inventory of digital screens available through Broadsign’s supply-side platform (SSP), offering global advertisers unparalleled access to high-traffic advertising screens across Poland. We are told that by leveraging Broadsign’s SSP, advertisers can now reach audiences through 35 integrated demand-side platforms (DSPs), spanning […]