DailyDOOH

Zitcha and Broadsign have teamed up to integrate the Broadsign out-of-home advertising platform with Zitcha’s retail media platform. The collaboration empowers retailers to maximise and monetise in-store digital display networks and enables advertising partners to easily view and book available in-store inventory and review campaign performance alongside the retailer’s other media channels. “The potential of […]

Leading Out-of-Home media company JCDecaux New Zealand has launched its Nurture program in the local market. The program provides start-ups and emerging businesses with visibility and awareness in cities across New Zealand through the impact of Out-of-Home media, backed by tailored campaign support and marketing services. JCDecaux Nurture kicks off with a collaboration with New […]

In Australia Coles 360 is accelerating its product capabilities, announcing a new partnership with out-of-home adtech provider Broadsign. Paul Brooks, General Manager of Coles 360 said, “We’re determined to provide unique, impactful, and measurable omni-channel media solutions and these partnerships allow us to do just that. The Broadsign Platform provides the ideal solution to power […]

JCDecaux Australia and New Zealand has announced a partnership with Scope3, a pioneer and leading provider of scope 3 emissions data to measure and report the carbon footprint of media and advertising. The collaboration will introduce Out-of-Home advertising into the emissions footprint tool for the first time, enhancing transparency for the channel and empowering media […]

ChargeEuropa, a prominent electric vehicle (EV) charging infrastructure provider, has announced a significant funding partnership with Santander Leasing. We are told that this partnership signifies a pivotal moment in Poland’s EV sector and highlights both companies’ commitment to sustainable transportation solutions. Poland’s automotive market is rapidly adopting electric vehicles, necessitating a reliable charging network. Rafał […]

Broadsign is building the future of out-of-home and needs your help. With 70% of OOH still static, it is an important, yet underrepresented part of our industry.  That’s why they’d like your input in this State of Static OOH survey. By participating in this global survey, you’ll be helping to identify the priorities and drivers […]

JCDecaux and news platform The Daily Aus have partnered to inform Australians on the upcoming Indigenous Voice to Parliament referendum. The education campaign “Be a voice, not an echo”, empowers audiences to make an informed decision when they vote on October 14. Tess Phillips, Executive General Manager – Corporate Affairs, JCDecaux, said: “Given all Australians […]

JCDecaux has partnered with Samsung and their media agency Chep, that sees the tech giant take JCDecaux hero site ‘Broadway & George’ exclusively for 12 months as part of a multi-format campaign. Max Eburne, Chief Commercial Officer, JCDecaux Australia, said: “This is the first time JCDecaux has provided a brand exclusive access to one of […]

Digital #AdTECH company illumin (formerly AcuityAds) and Broadsign have teamed up to integrate the Broadsign supply-side-platform with illumin’s journey advertising platform. The collaboration makes the illumin platform a true one-stop shop for cross-channel marketing by bringing premium global DOOH inventory to illumin for the first time. “DOOH has grown to become a critical part of […]

Leading Out-of-Home media company JCDecaux New Zealand has switched on its 26th SMARTFRAME in its national network, the first and only digital Out-of-Home site to reach audiences heading to western suburbs such as New Lynn, Blockhouse Bay, Titirangi, Huia, and Laingholm, as well as the western beaches. With no other billboards along the route from […]