Adrian J Cotterill, Editor-in-Chief
Broadsign has announced general availability of the Broadsign Ad Server. Part of the Broadsign OOH advertising platform, the new technology gives OOH media owners access to modern tools for selling, improved targeting capabilities, and advanced reporting in direct, one-to-one selling environments. It releases as more digital and omnichannel buyers have entered the OOH advertising ecosystem, […]
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