In an Out-of-Home industry-first for New Zealand, JCDecaux has launched new sustainability footers, allowing advertisers the ability to let audiences know they have made a sustainable media choice by partnering with JCDecaux. Mike Watkins, Country Head of JCDecaux New Zealand, told us “Our sustainability credentials are extremely important to us and we continually look for […]
Broadsign, developer of the leading out-of-home (OOH) advertising platform, and Australian outdoor media company The Media Shop (TMS) this week announced a partnership that will fuel the growth of The Media Shop network of retail signage. The Media Shop is leveraging the Broadsign Platform to streamline ad sales and manage and distribute content across its […]
Adrian J Cotterill, Editor-in-Chief
Broadsign will once again be in attendance during New York Digital Signage Week which starts today and takes place October 10 – 14, 2022. If you are planning to attend then be sure to drop by their booth at the DPAA Global Summit on October 11 (takes place same as last year at Pier Sixty). […]
Adrian J Cotterill, Editor-in-Chief
EV charging network operator ChargeEuropa has announced a partnership with Less Mess Storage, the largest self storage business operating in CEE. Less Mess Storage provides secure, convenient and cost-effective self storage to residential and business customers across Poland and the Czech Republic. We understand that the first charging station will be installed at the Less […]
Adrian J Cotterill, Editor-in-Chief
INEO Tech Corp. (TSX-V: INEO, OTCQB: INEOF) has announced a partnership with Adapt Media to market INEO’s Digital-Out-Of-Home advertising inventory to Adapt’s advertising clients. “Partnering with Adapt Media is a major advancement for INEO’s advertising pipeline due to Adapt’s presence in the Toronto area and their strong national footprint,” commented Kyle Hall, CEO of INEO. […]
Adrian J Cotterill, Editor-in-Chief
Poland-based ChargeEuropa claims to have secret sauce for building and operating profitable EV charging networks in cities that are just starting to get in on the electrification game. After officially launching their Warsaw-based pilot network in July, they have secured a pipeline of over 1000 locations for the next two years and joined forces with […]
Adrian J Cotterill, Editor-in-Chief
Last week, JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced its 2022 half-year financial results. Commenting on the 2022 first half-year results, Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said “Our H1 2022 group revenue grew by +36.3%, +31.7% on an organic basis, to reach €1,474.8 million, including +21.6% […]
Adrian J Cotterill, Editor-in-Chief
INEO Tech Corp. (TSX-V: INEO) (OTCQB: INEOF) the developer and operator of the INEO Media Network, a digital advertising and analytics solution for retailers, has announced a programmatic partnership with Broadsign. Kyle Hall, CEO of INEO, told us “Teaming with Broadsign allows us to make our inventory more accessible to advertisers looking to reach consumers […]
Adrian J Cotterill, Editor-in-Chief
JCDecaux SA (Euronext Paris: DEC) has announced that its UK subsidiary JCDecaux UK has added programmatic buying capabilities to its advertising locations at London’s Heathrow airport. The offering will connect advertisers and media buyers to advertising inventory via VIOOH, the leading premium global digital Out-of-Home supply-side platform. Advertisers will be able to blend the precision […]
Broadsign, the leading out-of-home advertising platform, this week released Broadsign Reach Header Bidder, a solution for Broadsign Reach users that enables media owners to consolidate and manage programmatic bids from multiple third-party supply-side-platforms (SSPs). Rather than the current practice of reserving a one-to-one slot for each SSP partner, the solution enables a one-to-many approach that […]
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