Savvas Tombouloglou Joins @Broadsign

Friday, March 11th, 2022

Andrew Neale

Savvas Tombouloglou has joined Broadsign as Account Executive for EMEA. Prior to this, Savvas Tombouloglou held high-profile roles at prominent OOH businesses, most recently Director of Creative and Delivery at content production and network management company Voodooh. Previously, he served as Head of Digital Innovation and Head of Digital at JCDecaux and led one of […]

Full Year @JCDecauxGlobal 2021 Results

Thursday, March 10th, 2022

Russ Curry, Ministry of New Media

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today its results for the year ended December 31st, 2021. JCDecaux Supervisory Board, which met on March 9, 2022, approved the audited financial statements for fiscal year 2021. Commenting on the 2021 results, Jean-François Decaux, Chairman of the Executive Board and Co-CEO […]

Getting The Most Out Of Your DOOH Inventory

Monday, February 28th, 2022

Russ Curry, Ministry of New Media

Spring is finally on the way, so perhaps the spirit of the season can inspire you to breathe new life into campaign management. To help you in that mission, Broadsign has unveiled the optimization engine, a new feature for Broadsign Direct. This new feature enables your business to accept more campaigns than it previously could, […]

Clear Channel Europe and @Broadsign Scale Partnership

Thursday, February 24th, 2022

Adrian J Cotterill, Editor-in-Chief

Clear Channel Europe and Broadsign today announced an extended partnership to enable media buyers to tap into Clear Channel’s 3000+ digital Out of Home screens in the UK via Clear Channel LaunchPAD. Andy Stevens, Chief Data Officer at Clear Channel Europe told us “This is a huge milestone for Clear Channel Europe as we have […]

Update on JCDecaux New Zealand Digital Inventory

Monday, February 21st, 2022

Tristan Cotterill

JCDecaux New Zealand today announced the launch of programmatic trading across its roadside Digital Large Format network, nationally across New Zealand. The new offering is in partnership with VIOOH, the premium global digital Out-of-Home (DOOH) marketplace. Kurt Malcolm, Trading and Innovations Director at JCDecaux, told us “Our programmatic offering will deliver increased campaign flexibility and […]

2021 @JCDecauxGlobal Full Year Revenue

Monday, January 31st, 2022

Russ Curry, Ministry of New Media

JCDecaux SA (Euronext Paris: DEC), the number one Out-of-Home Media company worldwide, announced today its revenue for the full-year 2021. Commenting on the Group’s 2021 revenue performance, Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said “Our 2021 group revenue grew by +18.7%, +18.5% on an organic basis, to reach €2,744.6 million driven […]

First Carbon Neutral Advertising Product in Australia

Monday, January 17th, 2022

Tristan Cotterill

JCDecaux today announced that it has received certification from Climate Active for Australia’s first carbon neutral Out-of-Home advertising product across Transit. Steve O’Connor, CEO, JCDecaux, told us “There is no doubt that sustainability is important. Reducing our environmental impact, and helping our clients do the same, is a continued priority in our strategy. I’m delighted […]

Pay-To-Dispense @JCDecauxAUS Street Furniture

Wednesday, December 15th, 2021

Tristan Cotterill

In Australia, JCDecaux has partnered with Australasia’s leading beauty retailer, MECCA to develop their first pay-to-dispense street furniture panels, offering holiday shoppers a quick and convenient gifting solution. JCDecaux Group Manager – Creative Solutions, Sheree Groves told us “We love discovering ground-breaking ways to create more meaningful and engaging connections with people, that also deliver […]

Registration Now Open For AdTECH: OOH – Singapore

Wednesday, December 8th, 2021

Tristan Cotterill

Industry veteran Ron Graham, and Founder & Managing Director of Media On The Go Pte Ltd, a Singapore based consultancy for OOH media in the Asia Pacific region will be chairing AdTECH: OOH – Singapore takes place at the Marina Bay Sands on Wednesday March 30, 2022. Our Regular readers will know that our AdTECH: […]

Elan Media’s First Data-Driven Ad Network

Sunday, November 28th, 2021

Tristan Cotterill

Elan Media, a leading media company committed to driving advertising innovation and excellence in Qatar, has launched the first 100% data-driven advertising network in Qatar at Msheireb Downtown Doha, one of the smartest and most sustainable city districts in the world. Jaber Al Ansari, ELAN Group CEO told us “These are the latest enhancements in […]