DailyDOOH

Following an exceptional year of growth Broadsign announced this week the expansion of its programmatic team with the appointment of John Dolan as Vice President, Global Head of Media Sales. Maarten Dollevoet, Chief Revenue Officer, Broadsign told us “More media buyers are looking to programmatic DOOH to broaden their portfolio, and with an ad tech […]

News in that JCDecaux will remain as the exclusive street furniture provider for North Sydney Council after winning an expanded tender that significantly increases its digital presence in one of Sydney’s most affluent locations. Steve O’Connor, CEO of JCDecaux, told us “Retaining the North Sydney contract is another triumphant win for JCDecaux following our recent […]

New Zealand’s state-owned commercially funded broadcaster TVNZ, is the first brand to run a roadside programmatic campaign across JCDecaux New Zealand’s roadside Digital Large format network. Kurt Malcolm, Trading and Innovations Director at JCDecaux, told us “Since announcing the availability of programmatic trading across our entire Digital Large Format portfolio in February, we’ve received significant […]

JCDecaux this week announced that it has launched programmatic trading and a new audience measurement system at Sydney Airport. The introduction of programmatic trading and Airport Audience Measurement (AAM), JCDecaux’s proprietary airport audience measurement system, is a first in Australia and gives advertisers the ability to enhance engagement with airport travellers by delivering more relevant […]

Savvas Tombouloglou has joined Broadsign as Account Executive for EMEA. Prior to this, Savvas Tombouloglou held high-profile roles at prominent OOH businesses, most recently Director of Creative and Delivery at content production and network management company Voodooh. Previously, he served as Head of Digital Innovation and Head of Digital at JCDecaux and led one of […]

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today its results for the year ended December 31st, 2021. JCDecaux Supervisory Board, which met on March 9, 2022, approved the audited financial statements for fiscal year 2021. Commenting on the 2021 results, Jean-François Decaux, Chairman of the Executive Board and Co-CEO […]

Spring is finally on the way, so perhaps the spirit of the season can inspire you to breathe new life into campaign management. To help you in that mission, Broadsign has unveiled the optimization engine, a new feature for Broadsign Direct. This new feature enables your business to accept more campaigns than it previously could, […]

Clear Channel Europe and Broadsign today announced an extended partnership to enable media buyers to tap into Clear Channel’s 3000+ digital Out of Home screens in the UK via Clear Channel LaunchPAD. Andy Stevens, Chief Data Officer at Clear Channel Europe told us “This is a huge milestone for Clear Channel Europe as we have […]

JCDecaux New Zealand today announced the launch of programmatic trading across its roadside Digital Large Format network, nationally across New Zealand. The new offering is in partnership with VIOOH, the premium global digital Out-of-Home (DOOH) marketplace. Kurt Malcolm, Trading and Innovations Director at JCDecaux, told us “Our programmatic offering will deliver increased campaign flexibility and […]

JCDecaux SA (Euronext Paris: DEC), the number one Out-of-Home Media company worldwide, announced today its revenue for the full-year 2021. Commenting on the Group’s 2021 revenue performance, Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said “Our 2021 group revenue grew by +18.7%, +18.5% on an organic basis, to reach €2,744.6 million driven […]