51% Advertisers Expect to Spend More on #OOH in 2023

Monday, November 7th, 2022

Adrian J Cotterill, Editor-in-Chief

More than half (51%) of advertisers expect to invest more in Out of Home in 2023, according to a new survey of brand marketers and agencies released by BWG Strategy, a leading provider of market intelligence, data and other information, and Talon America. Currently, advertisers are allocating just four to five percent of overall ad […]