Place Exchange this week announced its integration with Astral, Bell Media’s OOH advertising division, adding thousands of premium digital screens to its Canadian offering. Astral, one of Canada’s largest OOH companies, operates digital billboards, restaurant and bar displays, street furniture, and transit displays in high-traffic location. Farshad Kajouii, GM, Out of Home and Business Development […]
TELUS (TSX: T, NYSE: TU) has announced a strategic partnership with Australian #EV charging company, JOLT, to install up to 5,000 public DC fast chargers across Canada, running on the award winning TELUS network. Tony Geheran, Chief Operations Officer, TELUS told us “Our partnership with JOLT is just the latest demonstration of TELUS partnering with […]
Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, is holding its Canada Summit next week, on June 14 at the Scotiabank Theater. Speakers for this event include. Tracey Cooke, Sr. VP, Head of Marketing, Nestle Canada Laura Pearce, Head of Marketing, […]
By now you will know that the first ever Canadian Out-of-home Marketing and Measurement Bureau (COMMB) Awards Gala Awards takes place on May 25 between 13:00 – 18:00 at Arcadian Court 401 Bay Street, Simpson tower 8th floor, Toronto ON, M5H 2Y4. It has already garnered huge amounts of interest from agencies, brands, and operators […]
The first ever Canadian Out-of-home Marketing and Measurement Bureau (COMMB) Awards is getting nearer and it is already promising to be a truly great celebration of the industry. The Gala event has garnered significant interest from agencies, brands, and operators in the out-of-home advertising space and with the submission and judging period now closed, the […]
Adrian J Cotterill, Editor-in-Chief
Ron Deschenes has joined Wilkins Media as Director of Client Partnerships in Canada. With over 20 years of experience in the out-of-home sector, he brings extensive expertise working with Canadian companies to create and implement effective out-of-home strategies. Jon Selame, CEO, told us “Wilkins is excited to bring Ron Deschenes on board to further expand […]
Gerard Doherty, Tyler Nemeth and Olivier P. Thibodeau have joined Vistar Media in Canada as Analytics Associate, Account Manager and Senior Account Executive respectively. Scott Mitchell, Managing Director, Canada, Vistar Media told us “Each of our newest team members bring extensive and highly in-demand programmatic expertise that will further enable our core levels of service, […]
The inaugural Canadian Out-of-home Marketing and Measurement Bureau (COMMB) Awards gala takes place May 25, 2023. Amanda Dorenberg, President of COMMB told us “It is with great enthusiasm we announce the Canadian Out-of-Home Awards. In prior years, COMMB hosted industry celebrations with more of a traditional lens, considering programmatic and digital OOH was only just […]
Adrian J Cotterill, Editor-in-Chief
Talon, the global independent Out of Home media agency, announced today that it has acquired Novus Media Canada Corp, a leading specializsd media agency, to further bolster its global presence and accelerate growth in the Canadian market. Talon Group CEO Barry Cupples told us “Our global agency scale and innovation focus sets us apart and […]
Michael Van Zon has joined adtrackmedia as a National Account Executive where he will lead Canadian Sales initiatives reporting directly to Andrew Glancy, adtrackmedia’s Global Head of Sales. He will be based in Toronto and will be responsible for introducing the impactful new full-motion video, in-tunnel advertising medium within Vancouver’s TransLink Skytrain to Canadian advertisers […]
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