Ahead of this week’s SOLD OUT AdTECH: OOH – Toronto Conference and next week’s DPAA Video Everywhere Summit (tickets available here) and AdTECH: OOH – New York (tickets available here) our editor in chief Adrian Cotterill sat down with:- Yahoo’s Head of Global DOOH, Stephanie Gutnik to discuss what is in store. The interview can […]
Russ Curry, Ministry of New Media
COMMB, Canadian Out-of-Home Marketing and Measurement Bureau, the trusted source of OOH insights for their member advertisers, agencies, media owners and programmatic tech-stacks in the Canadian market is pleased to welcome Vistar Media to its newly created programmatic/re-marketer membership category. Vistar Media will be among the first programmatic members to leverage COMMB’s publisher member data, engaging councils, and […]
Russ Curry, Ministry of New Media
COMMB, le Bureau canadien du marketing et de l’évaluation d’affichage, est heureux d’accueillir Vistar Media à titre de membre dans sa nouvelle catégorie programmatique/remarketing. COMMB est considéré comme une source d’information digne de confiance pour les annonceurs, les agences, les propriétaires de médias et les entreprises de programmatique qui en sont membres. Vistar Media sera […]
PATTISON Outdoor has partnered with Pelmorex, Canada’s leader in GPS location based data and Environics Analytics, one of Canada’s leaders in data and mobility analytics – all aimed at giving advertisers enhanced location analytics to help optimise their OOH campaigns. Armed with over five million Weather Network permission based app users as well as other […]
COMMB, the Canadian Out-of-Home Marketing and Measurement Bureau, and a trusted source of OOH insights for their member advertisers, agencies, media owners and programmatic tech-stacks in the Canadian market, has announced a new category addition to their membership — the programmatic/re-marketer membership. This new category will provide exclusive access to their supply-side platform’s (SSP) and […]
COMMB, the Canadian Out of Home Marketing and Measurement Bureau, has boosted its research, data & technology, marketing and communications team as it prepares for the upcoming release of new, comprehensive market data, audience measurement and an updated Media Suite platform. Gary Harutyunyan is COMMB’s new Technical Product Manager. He will oversee the platform development […]
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