DailyDOOH

PATTISON Outdoor has partnered with Pelmorex, Canada’s leader in GPS location based data and Environics Analytics, one of Canada’s leaders in data and mobility analytics – all aimed at giving advertisers enhanced location analytics to help optimise their OOH campaigns. Armed with over five million Weather Network permission based app users as well as other […]

COMMB, the Canadian Out-of-Home Marketing and Measurement Bureau, and a trusted source of OOH insights for their member advertisers, agencies, media owners and programmatic tech-stacks in the Canadian market, has announced a new category addition to their membership — the programmatic/re-marketer membership. This new category will provide exclusive access to their supply-side platform’s (SSP) and […]

COMMB, the Canadian Out of Home Marketing and Measurement Bureau, has boosted its research, data & technology, marketing and communications team as it prepares for the upcoming release of new, comprehensive market data, audience measurement and an updated Media Suite platform. Gary Harutyunyan is COMMB’s new Technical Product Manager. He will oversee the platform development […]