INRIX, Inc., a global leader in transportation data and analytics, has unveiled a new cloud-based analytics tool to manage curbspace more effectively and efficiently. INRIX IQ Curb Analytics digitizes and visualizes the curbside to help cities maximize accessibility, availability, revenue, and safety for people driving, walking, and riding on micromobility devices. The City of Portland’s Bureau […]
Adrian J Cotterill, Editor-in-Chief
As we told you (first) Tuesday, Firefly has acquired Curb Taxi Media. We understand that the deal will give Firefly access to over ten thousand top-of-car screens which will of course significantly scale its disruptive technology and network to become the undisputed leader in the US, with presence in 11 cities, including the major media […]
Adrian J Cotterill, Editor-in-Chief
Vistar Media today announced that it can now measure moving inventory, including taxi and rideshare tops, alongside non-moving OOH media types in the U.S. across media owners including Curb, Firefly and Lyft. Driven by the rise in taxi and rideshare top media owners and the technological advancements of DOOH screens, Vistar’s new ability to measure […]
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