DanAds SSP And SAS 360 Match

Wednesday, June 5th, 2024

Adrian J Cotterill, Editor-in-Chief

DanAds has announced a new collaboration with SAS advertising and marketing technology to transform advertising within the retail sector. We are told that this effort will combine SAS’ powerful ad server, SAS 360 Match, with DanAds’ self-service platform to deliver a singular, market-ready offering designed specifically for retailers. SAS, a leader in data and AI, […]

New Rogers Sports & Media Self-Serve Ad Platform

Wednesday, November 16th, 2022

Adrian J Cotterill, Editor-in-Chief

Rogers Sports & Media (RSM) this week announced the launch of its self-serve advertising platform, RSM Ad Manager. The platform automates the ad buy process and offers greater flexibility to advertisers, allowing businesses of all sizes to easily access RSM’s extensive portfolio of digital content and streaming platforms. Al Dark, Chief Revenue Officer, Rogers Sports […]