Context Aware Location-Based Mobile

Sunday, July 11th, 2010

Manolo Almagro, Q Division Managing Partner

That which is convenient does not always make life better – junk food drive-thru, big box stores, mortgage banks on every corner – these come to mind.

So, what happens when two industries couple to delivery an ideal convenient experience? Well, if that experience is derived from a Bluetooth enabled smart phone matched with a Digital Out-of-Home (DOOH) display that delivers proximity broadcasts, life can be better, much better.

Let us look at what is possible now.