DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media announced this week the FULL list of brand/agency meetings, and member networking events for its Curated Experience during Cannes Lions Advertising Festival. “We are once again heartened by the response to our curated DPAA Cannes experience,” said Barry Frey, President & […]
The DPAA Canada Summit will take place in Toronto on June 12, 2024. Topics at the Summit will include retail and in-store media, programmatic innovation, the growing role of DOOH in today’s omnichannel mix and more. Speakers include:- Susan Irving, CMO North America, Kruger Products Jennifer Vaillancourt, Head of Marketing & Strategy, ALDO Group Sarah […]
Adrian J Cotterill, Editor-in-Chief
This week, the DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media will be celebrating their one-year Anniversary of its dedicated UK/Europe based operations during #AWEurope24. DPAA will celebrate the occasion with two events as it continues to invest in growing DOOH by having a physical presence in the UK […]
Adrian J Cotterill, Editor-in-Chief
Samba TV, a leading provider of TV technology for audience data and omniscreen measurement, has announced a new partnership with GSTV, the national US video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers. We are told that this partnership also represents a significant milestone in the industry, marking […]
Adrian J Cotterill, Editor-in-Chief
Leigh Lowery has joined Captivate, North America’s largest on-the-go news & entertainment network, as Chief Revenue Officer. She rejoins the team as a Captivate veteran, with over 25 years of experience as an executive leader. During her first tenure with Captivate, Leigh served as SVP of National Sales, driving record-breaking sales to achieve Region of […]
Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media is holding its annual LATAM DOOH/Global DOOH event in Miami on Monday April 15 at 16:30, at the Fontainebleau Hotel. Barry Frey, President & CEO of DPAA told us “This year we’ve expanded on our popular LatamDOOH theme to include the […]
Adrian J Cotterill, Editor-in-Chief
Barry Frey, President and CEO, DPAA talks about “radical connectivity” and asks folks at his in-person events to “talk to someone you don’t know” and so it was last week, Wednesday March 27, at the DPAA’s fourth event in London where it continued its incredibly successful ‘Breakfast with Ad Leaders’ series. After Barry’s usual monologue […]
Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, is holding their next Women’s Empowerment Webinar for Women’s History Month today, Tuesday March 26 15:00 GMT and will feature Kate Bowers, COO of UK based Mass Media. Kate will talk about building up the company as well as her […]
Adrian J Cotterill, Editor-in-Chief
Innovare Medical Media, the hospital digital signage and charging station solution specialists are ramping up to celebrate the start of its 15th year in business with record growth. We are told that since its inception back in 2010, the mission of Innovare has been to infuse healthcare with innovation and an entrepreneurial spirit. Innovare has […]
Adrian J Cotterill, Editor-in-Chief
eMerge Americas have always dubbed April as #MiamiTech Month but we specifically think of April 15-19, 2024 more as #MiamiTech Week / #OOHMiami Week as that’s the week with the big advertising, AdTECH, OOH and DOOH events including a now traditional DPAA get together, Beyond Ordinary Events, Inc.’s POSSIBLE Event April 15-17 at the Fontainebleau […]
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