Captivate Partners w/ APA For Mental Health

Friday, September 29th, 2023

Adrian J Cotterill, Editor-in-Chief

North America’s leading digital-out-of-home video network, is partnering with the American Psychological Association (APA), the largest scientific and professional organization of psychologists in the United States, to raise awareness about mental health and cultivate workplace well-being. The collaboration kicks off in October with World Mental Health Day on October 10th. Captivate’s Editorial Team will curate valuable news […]

Mastercard and Esprit To Speak At @DPAAglobal Media Summit

Wednesday, September 13th, 2023

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, has announced some more speakers for its October 10 Global Summit during #OOHNYC. Ana Andjelic, Global Chief Brand Officer, Esprit, and Jay Altschuler, Sr. VP, Global Media & Agency Relations, Mastercard have joined […]

Wovenmedia Partners w/ @PlaceExchange

Wednesday, September 13th, 2023

Adrian J Cotterill, Editor-in-Chief

Wovenmedia this week announced a partnership with Place Exchange to enable its retail clients to attract spending from brands looking to advertise programmatically on in-store digital screens. In-store retail media has been rapidly growing alongside the burgeoning online retail media sector, with the proliferation of in-store digital screens that can deliver relevant messaging throughout the […]

Neil Diamond Musical to Open @DPAAglobal Global Summit

Thursday, September 7th, 2023

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced this week that A Beautiful Noise: The Neil Diamond Musical will open this year’s Global Summit on October 10 at Pier 60 in Chelsea Piers. Created in collaboration with Neil Diamond […]

#OOHNYC @DPAAglobal Global Summit

Wednesday, August 30th, 2023

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, has some fabtastic speakers for its October 10 Global Summit. This year’s event entitled Omnivideo will be held at Chelsea Piers in New York City during Out Of Home New York (formerly New […]

AdXcelerant Launch #DOOH DSP & SSP

Friday, August 18th, 2023

Andrew Neale

AdXcelerant, a frontrunner in the digital advertising sector has launched a Digital Out-of-Home Demand-Side Platform (DSP) and Supply-Side Platform (SSP). We are told that these cutting-edge platforms are set to transform the way advertisers engage with audiences, providing access to high-quality DOOH inventory across a wide variety of venues. “We couldn’t be more excited about […]

AMI Entertainment Joins @DPAAglobal

Friday, August 18th, 2023

Andrew Neale

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced this week that AMI Entertainment has joined the association. With locations in every state and major market, AMI Entertainment is a digital music network and leading provider of entertainment and media solutions […]

BeeyondMedia Join @DPAAglobal

Wednesday, August 9th, 2023

Andrew Neale

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced this week that BeeyondMedia a leading programmatic DOOH demand side platform (with over 600K screens at present), joined the association. “DOOH advertising has reached a significant turning point in its evolution, and […]

CLT Airport Extend @Intersection_co Contract

Tuesday, August 8th, 2023

Adrian J Cotterill, Editor-in-Chief

Intersection has announced a five-year extension of their exclusive advertising partnership with Charlotte Douglas International Airport. Reaching nearly 48 million airline passengers annually, Intersection’s partnership with CLT engages travelers from all over the world along their travel journeys. CLT is also investing billions of dollars over the next decade to expand and enhance capacity. As […]

DOOH-E @DPAAglobal Nominations Open

Wednesday, August 2nd, 2023

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced this week that nominations are now open for the second annual Digital Out of Home Excellence Awards (DOOH-E), powered by Quotient, the leading digital media and promotions technology company that provides a […]