DailyDOOH

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced this week that A Beautiful Noise: The Neil Diamond Musical will open this year’s Global Summit on October 10 at Pier 60 in Chelsea Piers. Created in collaboration with Neil Diamond […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, has some fabtastic speakers for its October 10 Global Summit. This year’s event entitled Omnivideo will be held at Chelsea Piers in New York City during Out Of Home New York (formerly New […]

AdXcelerant, a frontrunner in the digital advertising sector has launched a Digital Out-of-Home Demand-Side Platform (DSP) and Supply-Side Platform (SSP). We are told that these cutting-edge platforms are set to transform the way advertisers engage with audiences, providing access to high-quality DOOH inventory across a wide variety of venues. “We couldn’t be more excited about […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced this week that AMI Entertainment has joined the association. With locations in every state and major market, AMI Entertainment is a digital music network and leading provider of entertainment and media solutions […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced this week that BeeyondMedia a leading programmatic DOOH demand side platform (with over 600K screens at present), joined the association. “DOOH advertising has reached a significant turning point in its evolution, and […]

Intersection has announced a five-year extension of their exclusive advertising partnership with Charlotte Douglas International Airport. Reaching nearly 48 million airline passengers annually, Intersection’s partnership with CLT engages travelers from all over the world along their travel journeys. CLT is also investing billions of dollars over the next decade to expand and enhance capacity. As […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced this week that nominations are now open for the second annual Digital Out of Home Excellence Awards (DOOH-E), powered by Quotient, the leading digital media and promotions technology company that provides a […]

Intersection, the leading experience-driven out-of-home media and technology company, this week announced an exclusive partnership with Southern California’s Metrolink, the nation’s third-largest rail system. Metrolink rail lines cut through some of Southern California’s most populous residential areas and desirable tourist locations in Los Angeles, Orange, Riverside, San Bernardino, Ventura, and San Diego counties. The contract […]

The Place Exchange Programmatic OOH Trends Report provides a snapshot of select spending patterns within the Place Exchange platform after analyzing delivery across billions of programmatic OOH impressions – such as programmatic OOH spending patterns across advertiser verticals, shifts in spend distribution by asset categories, creative format trends by video and display, and more. These […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media the omnichannel mix, announced this week that nominations are open for its first Leading Women in Digital Media Awards. The awards program developed by WE.DOOH (the industry’s Women’s Empowerment Initiative) recognizes outstanding female leadership at DPAA member companies. Information on how […]