Regional #prDOOH Trends From @VIOOH’s CMO Helen Miall

Tuesday, December 19th, 2023

Guest Contributor, Helen Miall

Earlier this year, we released our annual State of the Nation research, providing a comprehensive overview of key trends and insights in the programmatic digital out of home (prDOOH) market. This year’s report delves into the perspectives of 1,200 executives from both traditional out-of-home and digital advertising sectors across various countries, including the rapidly growing […]

Big Screen Video Carbon Neutral Certification

Monday, December 11th, 2023

Andrew Neale

Big Screen Video (BSV) has achieved carbon neutral certification of its business operations by Climate Active, marking a major milestone in its sustainability journey. BSV is the first Australian LED supplier and installer to receive Climate Active certification, which is an ongoing partnership between the Australian Government and businesses to drive voluntary climate action. The […]

Carbon Intelligence Platform @VIOOH Partnership

Sunday, December 10th, 2023

Adrian J Cotterill, Editor-in-Chief

Today, VIOOH announced a partnership with the Carbon Intelligence Platform, Cedara, a supporter of Ad Net Zero. In an industry first for a programmatic DOOH (prDOOH) player, VIOOH has shared publicly its impression intensity carbon emissions (grams CO2e) per ad impression for 2022, which is 18% below the programmatic open web benchmark. Based on Cedara’s […]