Primesight, GTN and MediaCom are launching a national real-time campaign for Lucozade Energy, which will see digital outdoor ads synchronised with radio spots across GTN’s ‘Network Drive’. Advertisements will appear across Primesight’s new digital 48-sheet ‘Network’ in tandem with radio spots across the ‘Network Drive’ package, meaning that drivers will see and hear Lucozade Energy’s […]
MTA Arts & Design has been honored by Americans for the Arts’ 2015 Year in Review for two projects in the newly opened Fulton Center: the one-of-a-kind cable-net sculpture ‘Sky Reflector-Net’ and the large-scale video installation ‘New York Minute’. The Year in Review honor is awarded by the Americans for the Arts, a nonprofit foundation […]
Adrian J Cotterill, Editor-in-Chief
Cineplex Digital Solutions (TSX: CGX) is unveiling the final phase of its digital transformation to the concourse level in Toronto’s Scotia Plaza. This week marked the reveal of the Interactive Media Wall, a large resolution touch screen, designed to engage the public with interactive experiences which can be shared through social media platforms. Steve Harris, […]
Bono, Tracey Emin, Jamie Oliver, Paloma Faith, Richard E Grant and other famous personalities are collaborating with Outdoor Plus to deliver a message to London This ground-breaking campaign offers celebrities a public platform to deliver their own message to the capital in an initiative, called #Message2London, will see commentators from the worlds of food, music, […]
JCDecaux this week announced that premium Outdoor advertising locations have started to be rolled out across the City of Edinburgh. Marking the first phase in the development, nine digital bus shelters (comprising 18 digital faces) have been installed along Princes Street, the main shopping street and one of the major thoroughfares in central Edinburgh. British […]
Adrian J Cotterill, Editor-in-Chief
City Outdoor have announced that it has won the competitive pitch tendered by Wildstone on behalf of Newcastle City Council to install and operate a double sided large format full motion digital screen in the heart of Northumberland Street, Newcastle’s most prestigious retail environment. Steve Smith, Managing Director of City Outdoor told us “We are […]
Gail Chiasson, North American Editor
If you are walking through any of Manhattan’s subway stations and Marilyn Monroe happens to flirt with you or, oh my, you notice her skirt blowing up (à la The Seven year Itch) as the subway rolls in, enjoy! It’s all part of a campaign to promote Lifetime’s movie The Secret Life of Marilyn Monroe, […]
Gail Chiasson, North American Editor
NanoLumens’ installation of what it says is the world’s first native 4K 2.5 mm display, part of a larger NanoLumens solution, at the newly redesigned Telstra Customer Insight Center in Sydney, Australia, looks pretty impressive. Spanning 3,600 square meters over the entire second level of Telstra’s 400 George Street office in Sydney’s Central Business District, […]
Adrian J Cotterill, Editor-in-Chief
The National Law Enforcement Officers Memorial Fund (NLEOMF), dedicated to telling the story of American law enforcement and making it safer for those who serve, and its media partners Clear Channel Outdoor Americas (NYSE: CCO) and iHeartMedia, Inc. this week announced their second annual partnership to honor fallen law enforcement officers whose names will be […]
JCDecaux Airport and London Heathrow have announced that Microsoft is the launch partner on the Towers@T5 – the largest digital airport opportunity in Europe – located at Terminal 5, Heathrow’s busiest airport terminal. Capitalising on the spectacular size of the seven full-motion landscape screens, Microsoft is utilising the iconic platform to showcase the impact of […]
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