DailyDOOH

Transport for London (TfL) is launching one of the world’s most unique advertising opportunities to search for media partners to manage, and further develop, its extensive advertising space across London’s transport network. The move is part of TfL’s commercial approach to fully utilise its assets to generate non-fare revenue. The funds generated from these large-scale […]

Breaking the boundaries in a campaign of firsts, LEAP has launched its biggest campaign to date, with the UK’s largest roadside animatronic billboard at the UK’s busiest train station, Waterloo. Featuring the iconic singing and dancing Big Mouth Billy Bass, the giant, animatronic fish serenades passers-by, sharing the taste benefits of consuming free, not farmed, […]

Global, the Media & Entertainment Group, has launched a star-studded ad campaign showcasing Capital as the No.1 destination for fans to connect with the world’s biggest artists and the hottest hit music. Created and produced in-house by Global, Capital’s new campaign, ‘Play Capital’, included a 30-second film during last Sunday’s episode of Love Island on […]

The WayBack, an initiative designed to help those living with dementia and Alzheimer’s and their carers through virtual reality film, has launched an award-winning outdoor campaign with Havas London. Spanning 13 London Underground and Elizabeth line stations, the campaign takes over fifteen ‘ribbons’, the digital displays that run the length of the escalators at London […]

The UK’s No.1 bagel brand New York Bakery Co. has teamed up with Global to create a 3D outdoor campaign that’s been breaking out of frames across London this past week. For the first time on the Transport for London network, huge digital gateway screens above the escalators at London’s Waterloo and King’s Cross St. […]

Global, the media & entertainment group, has completed the integration of the Elizabeth line into its pioneering digital advertising platform, DAX, which they claim makes Global the biggest digital outdoor network in the UK with over 4000 screens. Mike Gordon, Global’s Chief Commercial Officer, said: “I’m so pleased that we’re now able to open up […]

Transport for London (TfL) and Global has revealed 329 new state-of-the-art advertising sites along the (new) Elizabeth line, the largest launch of digital advertising assets at one time on the TfL network. Mike Gordon, Chief Commercial Officer at Global told us “We’re delighted to be part of this historic launch with TfL and all our […]

Leon Taviansky, Chief Executive Officer of Global’s Outdoor division, is stepping down from his executive role at the end of March 2022. Leon told us “It has now been over three years since the acquisition of Exterion Media by Global and my commitment at the time to Ashley [Tabor-King] and Stephen [Miron] was to lead […]

Global, the media & entertainment group, this week announced that it has acquired podcast hosting, analytics and monetisation platform, Captivate. Captivate is a podcast hosting company based in Sheffield which hosts over 14,000 podcasts and has developed a range of innovative features to help podcasters with distribution, first-party attribution and podcast promotion, helping independent podcast […]

Mark Halliday has joined Global, the Media & Entertainment group, as its new Director of DAX, the market leader in digital audio advertising and a pioneering platform in programmatic outdoor advertising. He has over 20 years of experience, most recently as Chief Digital and Data Officer at Manning Gottlieb OMD, and prior to that he […]