Friday, March 3rd, 2023
Adrian J Cotterill, Editor-in-Chief
Former Starcom and iHeartMedia exec Kristina Lutz has joined GSTV as its new EVP, Marketing. In her new role, Kristina will lead integrated marketing, ad sales solutions, public relations, and brand activations, among other areas. She is based in Chicago and will report to GSTV President and CEO Sean McCaffrey. Kristina has over two decades […]
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Thursday, February 23rd, 2023
Adrian J Cotterill, Editor-in-Chief
The National Center for Missing and Exploited Children (NCMEC) has this week taken over the GSTV national video network across 48 US states in order to generate fresh leads in a decades’ old cold case: the abduction of Raymond Green. Raymond Green was just five days old when he was abducted from his home in […]
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Wednesday, November 16th, 2022
Adrian J Cotterill, Editor-in-Chief
GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, and social media food-based brand So Yummy, part of First Media, announce the release of a new integration for shoppable video content. This latest effort from the partnership brings actionable, shoppable content in the form of […]
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Tuesday, October 25th, 2022
Tristan Cotterill
Earlier this week, Vistar Media’s Senior Vice President Leslie Lee, Beach Street Communications’ Founder, Managing Director Irina Zeltser and GSTV’s CEO Sean McCaffrey, who all attended the October 12 AdTECH: OOH – New York Conference joined DailyDOOH Editor in Chief Adrian Cotterill as they recorded their usual post-conference video, entitled ‘AdTECH: OOH – New York, An […]
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Friday, August 26th, 2022
Adrian J Cotterill, Editor-in-Chief
Destination Media, the largest location-based digital video company and owner and operator of GSTV, and Ara Labs (formerly Cargo), a company building a nationwide network of digital advertising displays, have announced a new partnership for the deployment of digital advertising experiences at select ChargePoint electric vehicle (EV) charging locations in the U.S. Sean McCaffrey, President […]
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Wednesday, July 20th, 2022
Adrian J Cotterill, Editor-in-Chief
GSTV, the national video network entertaining targeted audiences at scale across tens of thousands of fuel retailers, has announced a new slate of content specifically curated to US Hispanic, or Spanish-speaking, audiences. The new programming includes the addition of a new content partner, kiwilimón, the largest Spanish-speaking digital food platform. The programming is expected to […]
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Friday, May 20th, 2022
Russ Curry, Ministry of New Media
Earlier this week Affinity Solutions, a leading consumer insights company, and GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, unveiled a new analysis that shows a predictive relationship between a fuel transaction and increased retail spending. Key findings include that, in the three hours […]
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Tuesday, May 17th, 2022
Russ Curry, Ministry of New Media
Vistar Media and GSTV have formed a strategic partnership which will see Vistar power GSTV’s network of digital displays with ad serving software. For the past four years, GSTV has seen massive success participating in Vistar’s programmatic marketplace through the Vistar supply-side platform (SSP). Building on that trusted partnership, support and its rapid network growth, […]
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Monday, March 14th, 2022
Russ Curry, Ministry of New Media
GSTV, the national video network that engages and entertains targeted audiences at scale across tens of thousands of fuel retailers, has announced the launch of a new retail media network, GSTV AMPLIFY. Through AMPLIFY, GSTV now offers the nation’s largest centralized convenience media network. Operating as part of GSTV’s full sight, sound, and motion national […]
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Thursday, February 10th, 2022
Russ Curry, Ministry of New Media
Since its launch in 2019, GSTV’s IGNITE Studio has created custom content for the network and its advertisers that entertains targeted audiences at scale across tens of thousands of fuel retailers. GSTV’s IGNITE delivers an all-inclusive turnkey service that specializes in developing creative for brand partners, as well as creating unique programming content designed specifically […]
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