Thursday, June 18th, 2020
Adrian J Cotterill, Editor-in-Chief
ALLVISION launches Canada’s first premium pure-play large format digital out-of-home network on major streets and highways in Canada’s top three markets (it’s anchored by coverage throughout the GTA on Highways 401, 407, 427, and 403). The network should deliver close to 22,500,000 daily impressions. ALLVISION CEO Greg Smith told us “ALLVISION has always been […]
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Tuesday, June 16th, 2020
Tristan Cotterill
Seedooh, the Australian-born Independent Verification Platform (IVP) for public space media, has announced an integration with LIVE BOARD Inc., Japan’s first impression based Digital Out-of-Home (DOOH) network. Once live, the Seedooh integration will enable all agencies and advertisers using the LIVE BOARD network, to access independently verified campaign playout data via Seedooh’s real time, interactive […]
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Friday, June 5th, 2020
Adrian J Cotterill, Editor-in-Chief
APAC AdTECH leaders, Hivestack has finally expanded sales and operations to the United Kingdom, the fourth largest out-of-home advertising (OOH) market in the world. The expansion includes appointments of two new senior members to Hivestack UK, with Will Brownsdon as Managing Director (above left) and Lee Cutter as Vice President of Sales (above right). Will […]
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Wednesday, May 27th, 2020
Tristan Cotterill
On July 1, 2020 Clear Channel Singapore will launch OutSmart Pro, a programmatic Digital Out-of-Home solution and OutSmart Pin, a smart location- intelligence and audience-based pre-and-post-planning tool. We understand that the launch is an expansion from OutSmart’s suite of solutions that currently features OutSmart M, targeting OOH commuter audiences on their mobile phones. Kelly Khoo, […]
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Monday, May 11th, 2020
Russ Curry, Ministry of New Media
DPAA, the leading global organization for all advertising and content outside the home, has announced that its next webinar will focus on ‘Innovation Through Inclusivity‘. As with the previous two WE.DOOH webinars held during the stay-at-home pandemic period, this May 19 (11am ET) event will be open to DPAA members and non-members alike. Barry Frey, […]
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Sunday, May 10th, 2020
Adrian J Cotterill, Editor-in-Chief
In every country around the world, Out of Home media owners have been helping with public service community awareness, real-time emergency updates and running government-paid ad campaigns – all in aid of spreading the word about not spreading the virus. Industry associations have, on the whole, done a great job in helping pull together and […]
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Monday, April 27th, 2020
Adrian J Cotterill, Editor-in-Chief
We’ve known for a while that MediaCom have been running preliminary tests with Hivestack for at least the last six months, buying across several media owners in AUNZ for brands such as ModiBodi, eBay and KFC but now they (MediaCom) have officially gone public with the relationship. Nick Thomas, Head at Marketplaces at Mediacom said […]
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Thursday, April 2nd, 2020
Russ Curry, Ministry of New Media
DPAA, the leading global organization for all advertising and content outside the home, announced this week that its WE.DOOH (Women’s Empowerment in Digital Out-of-Home) webinars and online activities will be open to non-members of DPAA for the duration of the pandemic crisis. Barry Frey, President & CEO, DPAA told us “We want to help bring […]
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Monday, March 2nd, 2020
Adrian J Cotterill, Editor-in-Chief
OUTFRONT Media Consultant, Digital Transformation Stephanie Gutnik will run a NewGen only workshop at the World Out of Home Organization Congress in Toronto from June 3-5. Stephanie Gutnik who was one of the winners of (then) FEPE’s first Rising Star award in 2018, will lead an ‘Elbows Out’ session for NewGen delegates. Stephanie told us […]
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Friday, February 7th, 2020
Adrian J Cotterill, Editor-in-Chief
In early 2019, OUTFRONT Canada officially launched its first foray into the digital outdoor programmatic universe through its partnership with Hivestack. In an announcement earlier today, Andreas Soupliotis, Founder & CEO, Hivestack stated “From day one, OUTFRONT Canada has shown great leadership in their approach to how they think about audiences and measurement. Driven by […]
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