DailyDOOH

Like last year (and in fact after every major industry show) we will soon be publishing our final #ibc11 twitter analysis.

Our twitter analysis report for #iseurope is now pretty much complete and we will be mailing out copies to interested parties on Friday. Below is a very quick summary of the ‘league tables’… Over 590 individuals tweeted using the hashtag between 15th October 2010 and 8th February 2011 (the period for which our servers collected […]

As we’ve said many times before our twitter analysis for an event could be summarised in one sentence – “make your hashtag as long as it needs to be in order for it to be unique, make sure you have only one (hashtag), promote the hell out of it and clamp down early on any […]

We could summarise our twitter analysis for #ibc10 in one sentence – “make your hashtag as long as it needs to be in order for it to be unique, make sure you have only one (hashtag), promote the hell out of it and clamp down early on any variations from that by users” We keep […]

Our twitter analysis report for IBC is now complete, and I’ve handed it over to Adrian to summarise for the blog on Monday morning. There are lessons in there for all event and conference organisers keen to make the most of social media, so we are expecting it to be well read. Adrian will tell […]

This year so far we have done (and pretty much endorsed) ISE, DSE, NAB, CETW (nee KioskCom), ScreenMediaExpo and InfoComm and still have #DSinvestor, #ViscomFFM, #DOOHBizKonf and another #CETW yet to do! As Ken Goldberg kindly said of us back in July “Some subset of the team is at virtually every industry trade show and […]

The one thing that show and conference organisers need to learn when using good old Twitter as a social media tool around their event is choose a hashtag, stick to it and promote the hell out of it! Confusion still reigns supreme with #ibc10 (or is it #ibc2010, even plain old #ibc, or, heaven forbid, […]

Whilst the IBC Connected World section of #ibc2010 in Hall 9 was pretty impressive, the Digital Signage Zone inside once again severely underwhelmed. Hall 9 comprised three zones; Mobile, IPTV and Digital Signage but they needn’t have bothered at all with the latter. Hall 9 was dimly lit, perhaps a little too dark but it […]

1080dots had a nice Shoot & Share solution on their stand at #ibc2010 Stand in front of the display, touch the screen, SMILE, choose the photos you like, enter your email address and you get your photos a few minutes later (they get your email address for marketing purposes as well of course) but overall […]

Stinova and Great Sun Europe worked hand in hand in the Digital Signage Zone at #ibc2010 to promote the mytag.tv Digital Tags. Promoted and described as personal digital signage players we have seen their like at a couple of shows now – at #CETW (nee #Kioskcom) in Las Vegas back in April they were being […]