Dentsu Australia Partners with Thorndyke For #IVP

Friday, July 16th, 2021

Tristan Cotterill

Dentsu Australia, whose clients include Woolworths, Medibank and Tabcorp, have partnered with thorndyke to independently verify their DOOH activity across all dentsu agencies for the Australian market. Australia leads the global verification market in OOH with most major agency groups working with a preferred vendor. Programmatic DOOH has been a hot topic for the past […]