Melbourne JCDecaux ULTRATRAM Wrap

Thursday, November 21st, 2024

Tristan Cotterill

JCDecaux is launching a new and exclusive advertising opportunity on Melbourne’s E-class trams, offering brands the city’s largest moving Out-of-Home canvas and vehicle wrap in Australia. As part of its new operator contract for Yarra Trams, Yarra Journey Makers* is making advertising available on E-Class trams for the first time. Additionally, up to 30 percent […]

JCDecaux Global 3Q24 Revenue

Tuesday, November 12th, 2024

Adrian J Cotterill, Editor-in-Chief

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced this week its revenue for the third quarter 2024. Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, was quoted as saying “Our Q3 2024 Group revenue grew by +10.9%, +11.1% on an organic basis, above our expectations, to reach […]

Driving Transparency In Media Supply Chains

Wednesday, October 30th, 2024

Adrian J Cotterill, Editor-in-Chief

JCDecaux has become the first Australian Out-of-Home media company to launch measurement on Scope3 platform Advertisers are now able to access emissions data for their JCDecaux media campaigns on the Scope3 platform, marking a key step forward in sustainable media practices. Steve O’Connor, CEO JCDecaux Australia and New Zealand, told us “With JCDecaux now on […]

Clear Channel Spain / @JCDecauxGlobal Acquisition

Tuesday, October 29th, 2024

Adrian J Cotterill, Editor-in-Chief

Back in May 2023 JCDecaux SE (Euronext Paris: DEC) announced that it had entered into agreements with Clear Channel Outdoor Holdings, Inc. to acquire its businesses in Italy and Spain. However earlier this week Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) announced that a subsidiary of JCDecaux SE has terminated the previously announced agreement to […]

Eco Design Index Launched By @JCDecauxGlobal

Wednesday, October 9th, 2024

Andrew Neale

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, is strengthening its eco-design approach, announcing the launch of Eco Design Index, an educational tool for evaluating and communicating the environmental performance of its furniture. The Eco Design Index is a tool for measuring the environmental performance of JCDecaux products, marking a new […]

JCDecaux / @Displayce_Media Airport Live Triggering

Thursday, October 3rd, 2024

Adrian J Cotterill, Editor-in-Chief

Displayce, a leading European platform for programmatic buying in digital out-of-home communication, has unveiled ‘Airport Live Triggering’ in partnership with JCDecaux. This new feature, exclusive to the Displayce DSP, enables self-service, real-time activation of DOOH campaigns across multiple airports within the JCDecaux inventory simultaneously, leveraging data such as flight boarding and landing gates. We believe […]

Australian Programmatic Campaign of the Year Award

Thursday, October 3rd, 2024

Tristan Cotterill

JCDecaux has officially opened submissions for the second annual Programmatic Campaign of the Year Award (see last year here). This award, the first of its kind in Australia, is designed to celebrate brands that are at the forefront of strategic, creative, and innovative programmatic digital Out-of-Home campaigns. “This award aims to drive the industry’s adoption […]

JCDecaux’s Publigrafik and IMC Merge

Wednesday, October 2nd, 2024

Adrian J Cotterill, Editor-in-Chief

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that its majority-owned subsidiary JCDecaux Top Media SA has acquired from its founders 70% of IMC, a leading OOH company in Central America and the number one outdoor advertising company in Costa Rica. As part of the transaction, the remaining IMC’s shareholders […]

JCDecaux Wins Greater Stockholm Ad Concessions

Thursday, September 26th, 2024

Adrian J Cotterill, Editor-in-Chief

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has announce that following a competitive tender, its Swedish company JCDecaux Sweden AB has been awarded both the Stockholm bus shelter and the largest central subway stations advertising contracts by the Greater Stockholm Public Transport Authority (SL) for seven years with the possibility […]

Eden Park Partners w/ JCDecaux New Zealand

Tuesday, September 10th, 2024

Tristan Cotterill

JCDecaux is now the official Out-of-Home partner for Eden Park, New Zealand’s national stadium and home of the New Zealand Rugby team. This partnership is a first for Eden Park and is aimed at promoting its diverse range of events. Nick Sautner, Eden Park CEO said “We are delighted to be collaborating with JCDecaux to […]