JCDecaux ANZ Partners w/ Scope3

Wednesday, November 8th, 2023

Tristan Cotterill

JCDecaux Australia and New Zealand has announced a partnership with Scope3, a pioneer and leading provider of scope 3 emissions data to measure and report the carbon footprint of media and advertising. The collaboration will introduce Out-of-Home advertising into the emissions footprint tool for the first time, enhancing transparency for the channel and empowering media […]

New Auckland Airport Digital Screens

Tuesday, October 24th, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux New Zealand has upgraded all screens in Auckland Airport’s high-dwell domestic terminal baggage area from static to digital. With over 55 per cent of domestic passengers checking-in luggage, these screens provide advertisers a significant opportunity to deliver campaigns that are memorable and influential. Phil Eastwood, General Manager of JCDecaux New […]

Jemma Enright Joins JCDecaux ANZ

Friday, October 20th, 2023

Tristan Cotterill

JCDecaux has appointed Jemma Enright to the newly created position of General Manager, Airports ANZ. The new leadership position has been introduced to drive a consistent and innovative growth strategy across JCDecaux’s six-airport portfolio in Australia and New Zealand, with Jemma responsible for delivering all aspects of product evolution and revenue generation. Max Eburne, Chief […]

JCDecaux And The Daily Aus Partnership

Monday, September 11th, 2023

Tristan Cotterill

JCDecaux and news platform The Daily Aus have partnered to inform Australians on the upcoming Indigenous Voice to Parliament referendum. The education campaign “Be a voice, not an echo”, empowers audiences to make an informed decision when they vote on October 14. Tess Phillips, Executive General Manager – Corporate Affairs, JCDecaux, said: “Given all Australians […]

16 New Large Format JCDecaux Australia Sites

Thursday, September 7th, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux has added sixteen new Large Format sites to its growing national network across Sydney, Melbourne, Brisbane, and Adelaide. Sam Noble, National Product Director, Large Format, JCDecaux Australia, said: “Large Format offers brands the opportunity to create the type of head-turning moments that engage a large national audience at scale. Our […]

JCDecaux Launches Australia’s #pDOOH Award

Wednesday, August 9th, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux is launching Australia’s first programmatic digital Out-of-Home award. The JCDecaux PROGRAMMATIC Campaign of the Year Award is being introduced to celebrate brands that are driving the industry forward by developing strategic, creative and innovative programmatic digital Out-of-Home campaigns. The first-of-its-kind award will be judged by five pre-eminent Out-of-Home and digital […]

JCDecaux New Zealand 26th SMARTFRAME

Tuesday, August 1st, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux New Zealand has switched on its 26th SMARTFRAME in its national network, the first and only digital Out-of-Home site to reach audiences heading to western suburbs such as New Lynn, Blockhouse Bay, Titirangi, Huia, and Laingholm, as well as the western beaches. With no other billboards along the route from […]

JCDecaux on Gen Z: The IRL Opportunity

Friday, June 30th, 2023

Tristan Cotterill

JCDecaux Australia has released a foresight report written in collaboration with global strategic futures consultancy The Future Laboratory, into how to connect with the increasingly important Gen Z consumer. With Gen Z making up 20 per cent of Australia’s population, and 30 per cent of the world’s, the Gen Z: IRL Opportunity foresight report provides […]

JCDecaux and @VIOOH Brazil #pDOOH

Tuesday, June 27th, 2023

Tristan Cotterill

JCDecaux SA (Euronext Paris: DEC) in partnership with VIOOH announced this week the launch of their programmatic DOOH offering for the Brazilian market. Using the VIOOH platform, JCDecaux will be able to offer its clients effective programmatic digital out-of-home campaigns on its premium screens across Brazil, helping brands make meaningful connections with consumers and ensuring […]

JCDecaux Wins Big w/ Oslo Sporveien

Tuesday, June 20th, 2023

Adrian J Cotterill, Editor-in-Chief

JCDecaux SE (Euronext Paris: DEC) announced this week that JCDecaux Norge AS, its Norwegian subsidiary, has won an exclusive six year (plus a two year extension option) advertising contract with Sporveien Media AS, the company governing the advertising concessions for public transport in the greater Oslo region. Inge Aasen, Managing director of Sporveien Media, told […]