DailyDOOH

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today its results for the year ended December 31st, 2021. JCDecaux Supervisory Board, which met on March 9, 2022, approved the audited financial statements for fiscal year 2021. Commenting on the 2021 results, Jean-François Decaux, Chairman of the Executive Board and Co-CEO […]

JCDecaux New Zealand today announced the launch of programmatic trading across its roadside Digital Large Format network, nationally across New Zealand. The new offering is in partnership with VIOOH, the premium global digital Out-of-Home (DOOH) marketplace. Kurt Malcolm, Trading and Innovations Director at JCDecaux, told us “Our programmatic offering will deliver increased campaign flexibility and […]

VIOOH, a leading global digital out of home marketplace, has announced the launch of programmatic digital out of home at selected U.S. airports in partnership with JCDecaux North America. Natalia Escribano, Chief Commercial Officer at VIOOH told us “I’m thrilled to be announcing the launch of VIOOH’s programmatic offering at U.S. airports. For the first […]

JCDecaux in Australia and New Zealand has partnered with IPSOS to create a new customer feedback program called JCDecaux VOICE. Max Eburne, Chief Commercial Officer, JCDecaux,told us “JCDecaux VOICE has been developed to ultimately improve the customer experience in the long-term. It delivers regular, ongoing customer feedback, at key points throughout the JCDecaux campaign journey, […]

JCDecaux UK has unveiled a new ‘Community Channel’ initiative, that will enable not-for-profit community and charitable projects without media budgets to access digital Out-of-Home locations, in line with JCDecaux’s purpose and values. To celebrate this launch, JCDecaux UK has teamed up with The Raised Eyebrow Society, School of Communication Arts and CALM to run inspiring […]

JCDecaux SA (Euronext Paris: DEC), the number one Out-of-Home Media company worldwide, announced today its revenue for the full-year 2021. Commenting on the Group’s 2021 revenue performance, Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said “Our 2021 group revenue grew by +18.7%, +18.5% on an organic basis, to reach €2,744.6 million driven […]

This week VIOOH in partnership with Yahoo and JCDecaux Singapore, announced the results from their successful pilot programmatic DOOH omnichannel campaign with Schroders. The digital OOH-led omnichannel campaign, which was designed to prime OOH exposed audiences online via mobile retargeting, achieved an impressive 80% higher mobile retargeting click-through rate (CTR) when compared to average campaign […]

JCDecaux today announced that it has received certification from Climate Active for Australia’s first carbon neutral Out-of-Home advertising product across Transit. Steve O’Connor, CEO, JCDecaux, told us “There is no doubt that sustainability is important. Reducing our environmental impact, and helping our clients do the same, is a continued priority in our strategy. I’m delighted […]

In Australia, JCDecaux has partnered with Australasia’s leading beauty retailer, MECCA to develop their first pay-to-dispense street furniture panels, offering holiday shoppers a quick and convenient gifting solution. JCDecaux Group Manager – Creative Solutions, Sheree Groves told us “We love discovering ground-breaking ways to create more meaningful and engaging connections with people, that also deliver […]

BlueZoo, Inc. has signed a global agreement with JCDecaux, the number one outdoor advertising company worldwide, for deployment(s) of the BlueFox solution to measure campaign audiences across cities, airports, and shopping malls. BlueZoo technology provides a privacy-friendly solution to measure traffic as well as unique traffic. Unlike alternatives that allow to measure only opportunity-to-see, BlueZoo […]