Thursday, November 14th, 2024
Adrian J Cotterill, Editor-in-Chief
LDSK, a leading provider of intelligent media scheduling, is enabling Jumbo supermarkets in the Netherlands to transform their in-store experience into a powerful commercial media channel, thanks to a new programmatic ad trading integration with SSP My Ad Booker. We are told that this integration with SSP My Ad Booker marks a significant leap forward […]
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Sunday, October 6th, 2024
Adrian J Cotterill, Editor-in-Chief
LDSK, the leading provider of intelligent media scheduling and optimisation solutions, has announced its collaboration with Stonegate Pub Company and Alight Media on the groundbreaking MiXR Media platform. The Stonegate Pub Company is the largest pub company in the UK, operating around 4,800 managed, leased and tenanted pubs. This partnership leverages LDSK’s cutting-edge technology to […]
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Thursday, August 15th, 2024
Adrian J Cotterill, Editor-in-Chief
LDSK, a leading provider of intelligent media scheduling and optimization solutions for both out-of-home AND retail media markets, has let it be known its key role in renowned supermarket chain Jumbo’s significant advancement in the retail media landscape. In collaboration with First Impression, LDSK has enabled Jumbo to deliver a more dynamic and personalized in-store […]
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Tuesday, April 9th, 2024
Adrian J Cotterill, Editor-in-Chief
In today’s competitive environment, capturing attention and driving engagement – whether in stores, pubs, restaurants, or other customer-facing spaces – requires a smarter approach. Hyperlocal targeting, fueled by data and real-time insights, is the key to delivering relevant, in-the-moment experiences that resonate with modern consumers. The folks over at LDSK have put together this guide […]
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Tuesday, February 13th, 2024
Adrian J Cotterill, Editor-in-Chief
VML’s Streaem, an innovative retail media platform and LDSK have announced a groundbreaking partnership which will provide advertisers with seamless access to premium screens in retail spaces through Streaem’s retail media platform. Streaem offers advertisers a gateway to premium media inventory, showcasing their content on high-quality screens strategically placed in retail spaces. The integration with […]
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Tuesday, December 5th, 2023
Andrew Neale
There’s a really strong focus on Retail and Retail Media Networks at our AdTECH: OOH – Europe Conference on Thursday December 7 and with one day remaining until the event itself there are now only a handful of tickets available. Why not come along and network with… Alight Media, Art Alliance, AS Watson, Billboard, Broadsign, […]
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Tuesday, November 28th, 2023
Andrew Neale
At our AdTECH: OOH – Europe Conference on Thursday December 7 Clemence Chemel | Publishers Account Manager | Displayce will delve into the intricacies of Programmatic Digital Out-of-Home (pDOOH) advertising, aiming to debunk challenges and illuminate the path forward in 2024. The rest of the agenda goes like this: – 09.30 REGISTRATION 10:00 Welcome Chair […]
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Wednesday, February 1st, 2023
Guest Contributor, Andy Hamblin
Our LDSK platform now connects even more Media Owners with data-driven audiences from Advertima, Admobilize, Data Jam and Quividi As the old saying goes, knowledge is power. Thanks to live connections with the industry’s top data providers, Media Owners using the LDSK platform now have the power to deliver hyper-targeted audiences that offer meaningful value […]
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Friday, December 9th, 2022
Adrian J Cotterill, Editor-in-Chief
We are told that UK Media Owners Alight Media, iQOOH, Limited Space, London Lites, Mall Media, Pixology and Smart Outdoor have all added the LDSK platform to their OOH workflows. Through this platform, these media owners are now able to plan sophisticated, audience-based campaigns and deliver them from booking to screen. With the ability to […]
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Tuesday, December 21st, 2021
Adrian J Cotterill, Editor-in-Chief
LDSK and the DPAA have put together a white paper that explores the revenue generating opportunities available to media owners and retailers using intelligent optimisation. You can download the white paper (as a PDF) here.
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